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BUS ADM 465: International Marketing. U
3.00 Credits
University of Wisconsin-Milwaukee
Focus is on the environment and on the modifications of marketing thinking and practices, occasioned by differences in economic, social and cultural settings of countries. Prereq: jr st, Bus Adm 360(P).
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BUS ADM 465 - International Marketing. U
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BUS ADM 466: Business to Business Sales and Marketing. U
3.00 Credits
University of Wisconsin-Milwaukee
Development, pricing, promotion and distribution of business productions and services targeted at organizational buyers. Special focus on business sales processes and effective personal selling strategies. Prereq: jr st; Bus Adm 360(P).
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BUS ADM 466 - Business to Business Sales and Marketing. U
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BUS ADM 467: Marketing Seminar: U
3.00 Credits
University of Wisconsin-Milwaukee
In-depth focus on specialized topics in marketing such as business-to-business sales and marketing, database and interactive marketing, and international marketing research and strategies. Retakable w/chg in topic to max of 9 cr. Prereq: jr st; Bus Adm 360(P).
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BUS ADM 467 - Marketing Seminar: U
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BUS ADM 468: Internet Marketing. U
3.00 Credits
University of Wisconsin-Milwaukee
Introduction to the principles of internet marketing, types of products that can be marketed online, communication and pricing strategies, customization, channel conflict resolution. Hands-on project required. Prereq: jr st & admis to Bus Adm major (excluding pre-Bus Adm srs & University Special Students with no undergrad degree); Bus Adm 461(P) or 462(P).
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BUS ADM 468 - Internet Marketing. U
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BUS ADM 469: Marketing Internship. U
3.00 Credits
University of Wisconsin-Milwaukee
A defined work period in a corporate/governmental/management consulting environment. Credit/no credit only. Prereq: jr st & admis to marketing major (excluding Pre-Bus Adm srs & Univ Special Students with no undergrad degree); completion of at least one 400-level course in the marketing major; writ cons instr.
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BUS ADM 469 - Marketing Internship. U
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BUS ADM 471: Enterprise Resource Planning and Control. U
3.00 Credits
University of Wisconsin-Milwaukee
Coverage of concepts and techniques for managing production and inventory such as demand management, aggregate planning, MRP, and operations scheduling using an enterprise integration software. Prereq: jr st (excluding Pre-Bus Adm srs & University Special Students with no undergrad degree); Bus Adm 370(P) or 371(P).
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BUS ADM 471 - Enterprise Resource Planning and Control. U
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BUS ADM 472: Special Topics in Supply Chain and Operations Management: U
3.00 Credits
University of Wisconsin-Milwaukee
Selected contemporary topics and issues confronting supply chain and operations managers. Retakeable with change in topic to max of 9 cr. Prereq: jr st (excluding pre-business srs and university special students with no undegrad degree); Bus Adm 370(C) or 371(C).
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BUS ADM 472 - Special Topics in Supply Chain and Operations Management: U
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BUS ADM 473: Supply Chain Management. U
3.00 Credits
University of Wisconsin-Milwaukee
Introduction to supply chain system activities - inventory management, warehousing, transportation, location and information, and the tools for making supply chain design and coordination decisions. Prereq: jr st (excluding Pre-Bus srs & Univ Special Students with no undergrad degree); Bus Adm 370(P) or 371(P).
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BUS ADM 473 - Supply Chain Management. U
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BUS ADM 474: Spreadsheet Applications in Operations Management. U
3.00 Credits
University of Wisconsin-Milwaukee
Application of spreadsheet software for statistical and optimization modeling of managerial problems from the operations area and solving them using spreadsheets to make optimal decisions. Prereq: jr st (excluding Pre-Bus Adm srs & Univ Special Students with no undergrad degree); Bus Adm 370(P) or 371(P).
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BUS ADM 474 - Spreadsheet Applications in Operations Management. U
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BUS ADM 475: Operations Strategy. U
3.00 Credits
University of Wisconsin-Milwaukee
Fundamental strategic and organizational issues which determine the basic nature of the production functions, including facilities planning, process technology, and functional work group structure. Prereq: jr st (excluding Pre-Bus Adm sr & Univ Special Students with no undergrad degree), admis to Bus Adm major, & Bus Adm 330(P), 471(P), 473(P).
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BUS ADM 475 - Operations Strategy. U
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