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  • BUS 501: Foundations of Executive Management

    3.00 Credits
    Gwynedd Mercy University

    This course is a study of management as an organized body of knowledge, focusing on the role of executive management in directing an organization and improving organizational performance. Concepts include the nature and purpose of organizations; humanistic, ethical and behaviorist challenges facing modern institutions in a rapidly changing environment; and the development of managerial skills and techniques needed for the contemporary business environment. The first section of the research project will focus on strategic management. (6 weeks)
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  • BUS 502: Quantitative Analysis

    3.00 Credits
    Gwynedd Mercy University

    This course focuses on the decision-making function of organizations. It considers a wide range of topics pertaining to business decisions. After determining the most appropriate ways of identifying common problems encountered in business environments, selected computer programs will be used to help in solutions. The course is based upon lectures, class discussion, lecture notes, problem sets, learning team projects and readings. The textbook is ""Quantitative Analysis for Managerial Decisions"". This book is to be used for specific readings and as a general reference on quantitative methods. The book provides a convenient source of problems and solutions for those students who desire additional practice. (6 weeks)
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  • BUS 503: Advanced Economic Theories

    3.00 Credits
    Gwynedd Mercy University

    This course will study economic measurement, review of statistics, theoretical models and analysis of economics data and forecasting. Gathering, analyzing and presentation of economic information will be included. This course embodies the essence of managerial economics, which, as described in the first chapter of the text, combines the disciplines of economics and management sciences in decision-making. (6 weeks)
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  • BUS 504: Organizational Leader, Culture &Dynamics

    3.00 Credits
    Gwynedd Mercy University

    Drawn from behavioral and social sciences, this course examines leadership theories, research and models. It includes a 360-degree inventory of leadership behaviors and relationships, an assessment of emotional intelligence. The role of the leader is studied with emphasis on the leader?s role in communication, team formation and team dynamics. (6 weeks)
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  • BUS 505: Executive Decision Making Systems

    3.00 Credits
    Gwynedd Mercy University

    This course will help meet the needs of the marketplace for combining information systems with the management decision process and executive communications. Topics will include business information, computers, telecommunications, global networks, distributed systems, total quality management, six-sigma, strategic planning and business process re-engineering. (6 weeks) Pre-requisite: BUS 504
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  • BUS 506: Marketing Management

    3.00 Credits
    Gwynedd Mercy University

    The course is a study of marketing from a strategic management perspective. Emphasis is placed on strategic evaluation of internal (marketing mix) and external (competitive, economic, social) forces. Critical evaluation beyond an introductory level is necessary. Ethical issues related to marketing management are an integral part of this course. Contemporary issues in marketing and the practical application of marketing concepts to the student's research project are also features of this course. (6 weeks) Prerequisite: BUS 505
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  • BUS 507: Accounting for Decision Makers

    3.00 Credits
    Gwynedd Mercy University

    An examination of contemporary accounting issues for managers. Issues related to the principles, techniques, and uses of accounting in the planning and decision-making in organizations are studied. The use of information technology plays a key role in this course. Areas of emphasis include the budgetary process, performance evaluation techniques, product costing methods, constraint management, and ethics. (6 weeks) Prerequisite: BUS 506
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  • BUS 508: Managerial Finance

    3.00 Credits
    Gwynedd Mercy University

    This course focuses on the management of economic resources and financing sources to enhance returns to the business entity. Skills developed include: cash flow management, profitability analysis, debt management, control of receivables, capital and operational budgeting and other asset/liability management tactics. This course will be a survey of advanced accounting and finance for managers stressing the analysis of principles and practices of the finance function. Emphasis is on financing methods for internal and external ventures and innovations, capital budgeting, and research development (R&D) portfolio analyses. A research project is a requirement for this course. (6 weeks) Prerequisite: BUS 507
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  • BUS 509: Global Trade, Theories & Practice

    3.00 Credits
    Gwynedd Mercy University

    This course reviews the basic operations of international business and addresses the planning and operational processes used to implement an effective international strategic plan. Emphasis will be placed on managerial policies and practices that can be utilized to effectively and efficiently manage, operate, and control a business operation in a global environment. The concepts presented here will be analyzed and used to prepare a section of the research project. (6 weeks) Prerequisite: BUS 508
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  • BUS 510: Corporate Social Responsibility

    3.00 Credits
    Gwynedd Mercy University

    This course is a theoretical and practical overview of ethics theory, values formation, and ethical decision-making within the context of management and leadership. Ethics and values are presented with an emphasis on identifying workable models for ethical decision-making and social responsibility at both the professional and personal level. A research paper is a part of this course. (6 weeks) Prerequisite: BUS 509
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