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Course Criteria
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3.00 Credits
Three Credits LA An introduction to the preparation, presentation, and evaluation of basic speech experiences for small groups, meetings, and mass audiences. The integration of content, physical performance, and presentation technology is stressed. This course employs peer and, ultimately, instructor evaluations that are based on organization of ideas, development and support of a thesis, verbal and visual aesthetics, and platform performance. Offered in fall and spring.
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3.00 Credits
Three Credits each LA Identifies and explores a topic or theme in communication not included in the regular course offerings. The specific content is indicated when the course is listed in the schedule of classes. Offered as and when necessary.
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3.00 Credits
Three Credits LA The function of advertising and its communication role in contemporary society. Emphasis is placed on the interlock between strategic planning and creative tactics used by national advertisers and their agencies, employing national and regional media vehicles. Current information and materials from agency and media sources are studied in geodemographic and psychographic contexts. Offered in fall and spring. Prerequisites: ENG 117, sophomore standing
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3.00 Credits
Three Credits LA Media Literacy is an introduction to the ways media influences its own future as well as our own. This course will help students become more critical of our media environment and more effective communicators of ideas, perspectives, and knowledge. Media Literacy comprises film, television, radio, the Web, and digital games. As both consumers and producers of media, we will analyze and make sense of the myriad ways that media informs, obscures, propagates, sells, and makes whole our sense of individuality and community. Topics include visual signification, digital media, the social functions of the image, and the role of media in the cultural process. Offered in fall and spring.
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3.00 Credits
Three Credits LA This course introduces students to the practice of communication research in academic and applied settings. The emphasis will be on how to identify, evaluate, and apply research findings to communication needs. It grounds students in fundamentals of research design and strategy, data gathering, and analysis for a variety of qualitative and quantitative communication research methodologies. Offered in fall and spring. Prerequisites: COM 100, CSIS 103
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3.00 Credits
Three Credits LA This course surveys mediated communication-its technologies, history and development, functions, structures, operations, political economy, norms, ethics, practices, and roles in contemporary society. It examines how culture constructs, and is constructed by, media and how we come to define ourselves as individuals and as communities in a dynamic technologically driven world. Students will learn how to become critical consumers of media. Offered in fall and spring. Prerequisite: Sophomore standing
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3.00 Credits
Three Credits LA An examination of the ways in which people communicate through verbal and nonverbal symbols, the processes by which the receiver interprets messages, the effects of communication upon relationships, and the environmental and cultural conditions that affect communication. Intrapersonal and interpersonal communication are studied to help the student improve his or her own skills and to provide a foundation in basic communication theory. Offered in fall and spring. Prerequisite: Sophomore standing
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3.00 Credits
Three Credits LA A student enrolled in this class will learn how to formulate and analyze propositions, develop and conduct strategies for research, organize and analyze arguments, prepare cases, and evaluate support for arguments. Students will also learn techniques for the presentation of arguments in formal contexts, and techniques for cross-examination. Offered in fall.
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3.00 Credits
Three Credits LA Dual listed as ENG 201 See ENG 201 for course description.
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3.00 Credits
Three Credits each LA Identifies and explores a topic or theme in communication not included in the regular course offerings. The specific content is indicated when the course is listed in the schedule of classes. Offered as and when necessary.
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