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MGT 2006: International Marketing
0.00 - 3.00 Credits
Manhattanville College
Marketing principles are applied in different international environments. Topics include the introduction of new products, marketing channels, pricing policies and multinational marketing programs. Prerequisite: Introduction to Marketing. (Fall)
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MGT 2007: International Management
0.00 - 3.00 Credits
Manhattanville College
Principles of management applied in different international environments are discussed. Topics include management policies of multinational corporations, long-range planning, strategies, organization and control and management practices in different countries. Prerequisite: Fundamentals of Management. ( Spring)
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MGT 2015: Organizational Behavior
0.00 - 3.00 Credits
Manhattanville College
This course presents an overview of industrial, social and organizational psychology applied within the business environment. Students learn how to develop team plans, how to implement teams within the organization and how to develop ways to evaluate and reward individuals and teams within a cooperative environment. Attention will be given to scheduling and computer based planning as tools to facilitate more effective and efficient team functioning. Prerequisites: HR concentration majors must have taken MGT 1005.
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MGT 2016: Integrated Marketing Communications
0.00 - 3.00 Credits
Manhattanville College
The development of effective communication strategies. This course presents a complete perspective of the promotional function, from the establishment of communication objectives to the development of advertising, sales, trade promotions, public relations and selling programs. Prerequisite: MGT 1003. (Spring)
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MGT 2017: Internet Marketing
0.00 - 3.00 Credits
Manhattanville College
Students will explore and evaluate the implications of the internet for the marketing of goods and services and understand the critical success factors for marketing on the internet. Prerequisite: MAC 1075: Introduction to Data Processing. (Fall)
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MGT 2018: Staffing,Safety,Training and Development
0.00 - 3.00 Credits
Manhattanville College
This course consists of three parts: ( 1) identification of principles relevant to recruiting, selecting and maintaining an effective workforce; ( 2) assessment of the impact of safety standards on the operation of the organization and ( 3) human resource development. The relationship between development and training and the organization's strategic planning is highlighted. Prerequisites: MGT 1001 and MGT 1005.
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MGT 2020: Database Management Systems
0.00 - 3.00 Credits
Manhattanville College
In this course students develop a comprehensive set of skills and the knowledge that is necessary to successfully design, build and use a database system in today's dynamic business environment.
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MGT 2021: Compensation and Benefits
0.00 - 3.00 Credits
Manhattanville College
Students examine total compensation systems and employee benefit programs and develop an understanding of the strategic issues in designing pay structures, benefit plans, cost containment and in the importance of communicating the system to the business firm's employees. Prerequisites: MGT 1001 and MGT 1005.
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MGT 2023: Employee and Labor Relations
0.00 - 3.00 Credits
Manhattanville College
The course analyzes the practice surrounding the relationship between the organization and its employees. Examples of issues considered include: dispute resolution, union representation, organization-union relations and identification of both the employer and union unfair labor practices. The differences between the public sector and the private sector in collective bargaining are compared and contrasted. Prerequisite: MGT 1005.
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MGT 2024: Consumer Behavior
0.00 - 3.00 Credits
Manhattanville College
This course examines how consumers find, purchase, use, and evaluate products and services. Topics include market segmentation and the diffusion of innovations, decision-making models, buying habits, motivation and attitude theory, and the buying behavior of organizations. Prerequisites: Fundamentals of Management and Introduction to Marketing. ( Fall)
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