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PBRL 4300: Crisis Communications Management
3.00 Credits
Webster University
In this course students learn techniques for dealing with sudden and unexpected situations that have a negative impact on organizations and their images to key constituencies. Through case studies and mock crises, students develop strategic solutions for crisis situations and create a generic crisis communications plan that can be included in their personal portfolios. Prerequisite: PBRL 2100.
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PBRL 4610: Readings in Public Relations
3.00 Credits
Webster University
Prerequisites: media major, junior standing, permission of the instructor, and filing of official form. May be repeated for credit, if content differs.
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PBRL 4620: Senior Overview
3.00 - 6.00 Credits
Webster University
Provides an opportunity for seniors to demonstrate their proficiency in public relations and/or communications campaigns. The student assumes responsibility for the production of a project under the direction of a faculty member. Prerequisites: senior standing, acceptance into the major through portfolio review, AND permission of the instructor.
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PBRL 4700: Professional Development in Public Relations
3.00 Credits
Webster University
Students learn the various career options in the field of public relations and develop and present their personal portfolios. They learn the value of participating in professional public relations organizations; improving their interviewing skills; and preparing their résumés. Prerequisites: public relations major AND senior standing.
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PBRL 4770: Specialized Publications Production
3.00 Credits
Webster University
Students learn the strategies and techniques of specialized publications and apply them to the production of specialized publications. Students assume positions on the staff of the MEDIA BULLETIN, the in-house print publication of the School of Communications. May be repeated once for credit. Prerequisites: PBRL 3200 AND permission of the instructor.
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PBRL 4800: Media Relations
3.00 Credits
Webster University
Students learn effective verbal and nonverbal communication techniques and apply these concepts to a series of "real-world" simulations in which they learn to attract, work with, and be interviewed by radio, television, and newspaper reporters. Prerequisite: PBRL 2100 Fundamentals of Strategic Communications and Public Relations or PBRL 5322 Public Relations for graduate students.
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PBRL 4920: Public Relations Campaigns
3.00 Credits
Webster University
The culmination of the public relations curriculum, students in this course operate as a public relations agency, serving the needs of an actual client. The course offers students the opportunity to apply learned theories to developing a complete public relations campaign. Emphasis is placed upon concept, strategy, tactics, and presentation skills. Prerequisite: PBRL 2100.
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PHIL 1010: Introduction to Critical Thinking
3.00 Credits
Webster University
Emphasizes identifying the techniques of critical analysis and analyzing arguments in a variety of short essays, most of them not by professional philosophers. Gives special attention to educating students to distinguish between their own beliefs as to the truth or falsity of a claim and the validity of the arguments offered in support of that claim.
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PHIL 1100: Introduction to Philosophy
3.00 Credits
Webster University
Introduces a broad spectrum of topics in philosophy, such as knowledge, reality, freedom, morality, and art. The emphasis is not only on what is contained in these topics, but also on how to think critically about them.
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PHIL 2010: Informal Logic
3.00 Credits
Webster University
Introduces the study of reasoning, including the nature of argument, deductive and inductive inference, meaning and inference, validity, hypotheticals, syllogisms, and the identification of fallacies. Emphasizes reasoning in a natural language and arguments in practical contexts with minimum use of symbolic notation.
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