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CMM 330: Intercultural Communication
3.00 Credits
Saint Louis University-Main Campus
Introduces the role of culture in the process of human interaction and encourages in-depth analysis of the unique challenges posed by intercultural encounters. Develops a better understanding of culture and the many ways in which it influences interaction between individuals and groups.
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CMM 330 - Intercultural Communication
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CMM 342: Literary Journalism
3.00 Credits
Saint Louis University-Main Campus
Analyzes recent trends in American magazine journalism. Discusses stylistic strategies of writers such as Tom Wolfe, Joan Didion, Hunter Thompson, and Jane Kramer, and explores recent debates about journalism as a cultural practice.
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CMM 342 - Literary Journalism
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CMM 344: Media Ethics
3.00 Credits
Saint Louis University-Main Campus
Introduces media ethics issues primarily in journalism, but also in advertising, public relations, entertainment and visual media. Examines frameworks by which ethical decisions can be made systematically and consistently. Topics include accountability in journalism, truth-telling in visual media, ethics of persuasion, social ethics, and privacy.
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CMM 344 - Media Ethics
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CMM 347: Political Communication
3.00 Credits
Saint Louis University-Main Campus
Analyzes the role of communication in politics. Topics covered include communication practices in political communities, campaigns, legislative deliberations, and the popular media.
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CMM 347 - Political Communication
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CMM 360: Public Relations Principle and Practices
3.00 Credits
Saint Louis University-Main Campus
Introduces basic public relations concepts. Examines the relationship between clients, practitioners, and the news media. Includes a variety of public relations activities designed to give students a working understanding of how public relations functions.
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CMM 360 - Public Relations Principle and Practices
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CMM 361: Writing for Public Relations
3.00 Credits
Saint Louis University-Main Campus
Covers forms of professional writing practiced in corporate, nonprofit, and government public relations. Requires writing of informative and persuasive messages, press releases, PSAs, feature profiles, and backgrouders, and preparation of press kits.
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CMM 361 - Writing for Public Relations
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CMM 370: Advertising Principlesand Practices
3.00 Credits
Saint Louis University-Main Campus
Explains and demonstrates the important role of advertising in the marketing process. Outside professionals make presentations and are questioned and critiqued by students. Course maintians a balance of persuasive theory and technique.
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CMM 370 - Advertising Principlesand Practices
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CMM 371: Advertising Writing and Production
3.00 Credits
Saint Louis University-Main Campus
Teaches students to use their creative skills to write and produce effective ads, commercials, and advertising campaigns. Students learn to think strategically as well as imaginatively, working in small groups to brainstorm and think "outside the lines." Students also start preparing portfolios for presentation.
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CMM 371 - Advertising Writing and Production
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CMM 380: Interviewing and Listening
3.00 Credits
Saint Louis University-Main Campus
Students will develop an understanding of media strategy and grasp the key issues that determine media strategy, including definition of consumer groups, the nature of message dispersion and identification of qualitative values to be acquired from the advertising. Students use actual reference sources in their evaluation of media.
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CMM 380 - Interviewing and Listening
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CMM 381: Digital Storytelling
3.00 Credits
Saint Louis University-Main Campus
As a cultural practice digital storytelling is a way to learn about and represent the narratives existing within communities. This course teaches the theoretical and practical skills needed to create a digital story: (1) qualitative research methods, (2) narrative writing, and (3) digital production.
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CMM 381 - Digital Storytelling
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