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Course Criteria
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3.00 Credits
Introduces the techniques employed by firms in raising and allocating funds. Describes analytical tools used by financial managers. Prerequisites: BU 205, BU 212 and BU 305 or MA 207.
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3.00 Credits
Studies in further detail the securities markets, valuation of stocks and bonds, investment management, and security price movement. Prerequisite: BU 337.
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3.00 Credits
This course will cover specific geographic locations and their relation to the global marketplace both financial and for the movement of goods and services across international boundaries. This course will deal with major trade, finance, economic and political issues as they effect trade, monetary policy, interest rates and exchange rates. Prerequisites: BU 208 and permission of the Department Chair.
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3.00 Credits
Students will learn how to think creatively, individually and in teams, and apply creative problem solving to day-to-day managerial challenges that lead to innovation and continuous improvement. How to mobilize this resource in a company in a way that leads to sustained competitive advantage and superior profits will be the focus.
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3.00 Credits
this course studies the theory of international trade, providing a fundamental underpinning to an understanding of the benefits of conducting business internationally. Topics covered include: comparative advantage, international trade agreements and institutions, regional economic integration-with particular emphasis on the European Union (EU). The course also deals with the concept of economic development on a global scale. The course will pay particular attention to the role of trade and foreign direct investment in the economic expansion of under-developed countries. Prerequisite: BU 208.
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3.00 Credits
Surveys the entire field of public relations: objectives, strategy, communication techniques, media selection, message content, implementation, budget, follow-up and evaluation. Prerequisite: BU 221.
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3.00 Credits
Examines the legal environment of business including legal liability and ethical issues in the context of the business and economic environments and e-commerce applications. Overview of our legal system and the legal rights, duties and obligations of the individual. Emphasis is placed on criminal, torts/ negligence/product liability and contract law.
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3.00 Credits
Studies in detail the Uniform Commercial Code including: sales, warranties, commercial paper, secured transactions and banking. Also emphasized are product liability, the regulation of businesses, anti-trust, business associations, and accountants legal liability. Prerequisite: BU 350.
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3.00 Credits
Discusses the business, social and economic aspects of advertising; budgets, media selection, advertising and society, the future of advertising, ethics, and international advertising. Prerequisite: BU 221.
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3.00 Credits
Explores designing organizational structures, inter-group conflict, motivation, leadership, group processes, organizational change and personnel selection. Prerequisite: BU 330.
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