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BU 337: Principles of Finance
3.00 Credits
Caldwell University
Introduces the techniques employed by firms in raising and allocating funds. Describes analytical tools used by financial managers. Prerequisites: BU 205, BU 212 and BU 305 or MA 207.
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BU 338: Investment Management
3.00 Credits
Caldwell University
Studies in further detail the securities markets, valuation of stocks and bonds, investment management, and security price movement. Prerequisite: BU 337.
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BU 341: Travel Experience:International Trade Issues
3.00 Credits
Caldwell University
This course will cover specific geographic locations and their relation to the global marketplace both financial and for the movement of goods and services across international boundaries. This course will deal with major trade, finance, economic and political issues as they effect trade, monetary policy, interest rates and exchange rates. Prerequisites: BU 208 and permission of the Department Chair.
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BU 343: Creativity,Innovation and the Competitive Edge
3.00 Credits
Caldwell University
Students will learn how to think creatively, individually and in teams, and apply creative problem solving to day-to-day managerial challenges that lead to innovation and continuous improvement. How to mobilize this resource in a company in a way that leads to sustained competitive advantage and superior profits will be the focus.
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BU 343 - Creativity,Innovation and the Competitive Edge
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BU 346: International Trade and Development
3.00 Credits
Caldwell University
this course studies the theory of international trade, providing a fundamental underpinning to an understanding of the benefits of conducting business internationally. Topics covered include: comparative advantage, international trade agreements and institutions, regional economic integration-with particular emphasis on the European Union (EU). The course also deals with the concept of economic development on a global scale. The course will pay particular attention to the role of trade and foreign direct investment in the economic expansion of under-developed countries. Prerequisite: BU 208.
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BU 346 - International Trade and Development
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BU 347: Public Relations
3.00 Credits
Caldwell University
Surveys the entire field of public relations: objectives, strategy, communication techniques, media selection, message content, implementation, budget, follow-up and evaluation. Prerequisite: BU 221.
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BU 350: Business Law I
3.00 Credits
Caldwell University
Examines the legal environment of business including legal liability and ethical issues in the context of the business and economic environments and e-commerce applications. Overview of our legal system and the legal rights, duties and obligations of the individual. Emphasis is placed on criminal, torts/ negligence/product liability and contract law.
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BU 355: Business Law II
3.00 Credits
Caldwell University
Studies in detail the Uniform Commercial Code including: sales, warranties, commercial paper, secured transactions and banking. Also emphasized are product liability, the regulation of businesses, anti-trust, business associations, and accountants legal liability. Prerequisite: BU 350.
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BU 360: Advertising
3.00 Credits
Caldwell University
Discusses the business, social and economic aspects of advertising; budgets, media selection, advertising and society, the future of advertising, ethics, and international advertising. Prerequisite: BU 221.
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BU 370: Organizational Behavior
3.00 Credits
Caldwell University
Explores designing organizational structures, inter-group conflict, motivation, leadership, group processes, organizational change and personnel selection. Prerequisite: BU 330.
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