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Course Criteria
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3.00 Credits
Ecology and evolutionary relationships of parasitic eukaryotes. Emphasis on parasites of humans. May not be taken by students who have completed Zool 460. Prerequisites: Bot 200 and Zool 200.
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3.00 Credits
Principles of phytopathology including the causal agents, development, diagnosis, and control of plant diseases. May not be taken by students who have completed Bot 461. Prerequisites: Bot 200 and Zool 200; Micr 200 or permission of the instructor. Pathogenic Bacteriology. (3) The study of bacteria, rickettsia, mycoplasma, and chlamydia which cause disease in humans. Prerequisites: Bot 200, Micr 200, and Zool 200. Medical Mycology. (3) The study of fungi which cause disease in humans. Prerequisites: Bot 200 and Zool 200. Industrial and Fermentation Microbiology. (3) Examines the commercial use and large-scale cultivation of microorganisms to produce natural products and processes of major economic, environmental, and social importance. Laboratory exercises in microbial fermentation processes. Prerequisites: Bot 200, Micr 200, and Zool 200.
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4.00 Credits
An introduction to microorganisms with emphasis on the biology, methodology, and applied aspect of viruses, bacteria, fungi, algae, protozoa, and slime molds. 2 hrs. lect.; 3 hrs. lab. IAI: CLS 905; Nur 905. Bacteriology. (3) Cultural, morphologic, and metabolic properties and methods of isolation of bacteria as related to home and community life, industry, medicine, and agriculture. Prerequisites: one year of chemistry; Bot 200, Micr 200, and Zool 200. Mycology. (3) An introduction to the biology of the fungi emphasizing their morphology, ecology, physiology, and applied aspects, as well as laboratory techniques used in isolation, culture and identification. Prerequisites: Bot 200, Micr 200, and Zool 200, or permission of instructor.
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3.00 Credits
Morphology, taxonomy, physiology, genetics, and ecology of the algae, particularly freshwater forms. May not be taken by students who have completed Bot 423. Prerequisites: Bot 200 and Zool 200.
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3.00 Credits
Individual microbiological problems for senior microbiology students. This course will not count toward a minor in microbiology. Prerequisites: Bot 200 and Zool 200; arrange problem with faculty member before registration.
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3.00 Credits
Introductory review of international trade emphasizing the role of marketing and distribution in directing the flow of products to and from the United States. The course also focuses on the impact of competition, politics, regulation, culture, finance, and technology.
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3.00 Credits
This course concentrates on the fundamental techniques involved in determining problems, gathering and processing secondary and primary sources of information to solve marketing problems. Students will apply the research process to particular problem areas or cases through computer applications and statistical analysis. Prerequisites: Mktg 327 and DS 203.
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3.00 Credits
Emphasis is on promotion as the communication function of marketing. Attention is given to marketing communications theory, concepts, and research with in-depth treatment of all elements of the promotion mix (i.e., advertising, sales promotion, personal selling, public relations, and point-of-purchase communications). Prerequisite: Mktg 327.
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3.00 Credits
The application of behavior science concepts and methods to the solution of marketing problems and the development of marketing strategies. Psychological and socio-cultural factors are examined in relation to the consumer decision-making process. Prerequisite: Mktg 327.
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3.00 Credits
Learning to develop and apply essential professional selling skills through the use of interpersonal communication to effectively market yourself and the organization you represent. Basic concepts, processes, and techniques for selling, including customer analysis, prospecting, developing rapport, handling objections, customer service, and other related areas. Prerequisite: Mktg 327.
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