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art and design 22-3540: Creative Strategies in Advertising Design I
3.00 Credits
Columbia College-Chicago
Students work with marketing information as the basis for campaign visuals. Course explores the comprehensive responsibilities of the art director, from concept to solution particularly as advertising represents the marketing voice for clients. 3 CREDITS PREREQUISITES: 22-2330 INTRODUCTION TO GRAPHIC DESIGN, 22-2510 ADVERTISING ART DIRECTION: INTRODUCTION
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art and design 22-3540 - Creative Strategies in Advertising Design I
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art and design 22-3542: Creative Strategies in Advertising Design II
3.00 Credits
Columbia College-Chicago
Course continues study begun in Creative Strategies in Advertising Design I. 3 CREDITS PREREQUISITES: 22-3540 CREATIVE STRATEGIES IN ADVERTISING DESIGN I
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art and design 22-3542 - Creative Strategies in Advertising Design II
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art and design 22-3550: Advertising Communication
3.00 Credits
Columbia College-Chicago
Students apply basic communication theories to solve concrete advertising problems. Instruction emphasizes perceptual, psychological, and business determinants of advertising in print and television. 3 CREDITS PREREQUISITES: 22-3540 CREATIVE STRATEGIES IN ADVERTISING DESIGN I
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art and design 22-3550 - Advertising Communication
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art and design 22-3584: Management for Designers
3.00 Credits
Columbia College-Chicago
Students learn to function effectively in real world design management situations. Students receive practical insights into the business of design management situations and the business of design - for example, how to start a business, how to bill, how to prepare contracts/proposals, network and solicit clients, deal with printers/photographers, and gain insight into copyright law. Course is a must for future advertising art directors, graphic designers, and illustrators. 3 CREDITS
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art and design 22-3584 - Management for Designers
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art and design 22-3590: Special Issues in Advertising
1.00 Credits
Columbia College-Chicago
Visiting art directors, copywriters, and account executives examine a current trend in advertising strategies related to advertising design. Visiting instructors are working professionals in Chicago's top advertising agencies. 1 CREDIT
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art and design 22-3590 - Special Issues in Advertising
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art and design 22-3600: Advanced Garment Construction
3.00 Credits
Columbia College-Chicago
Course presents an advanced study of construction and design devoted to tailored clothing. Course covers detailing, layering, and sculpturing of tailored garments. Students demonstrate tailoring techniques in theory and practice by working on various problem-solving assignments. Historic influences on design, technology, and development of tailored clothing are noted. 3 CREDITS PREREQUISITES: 22-2600 GARMENT CONSTRUCTION II
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art and design 22-3600 - Advanced Garment Construction
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art and design 22-3601: Advanced Patternmaking:Flat Pattern
3.00 Credits
Columbia College-Chicago
Students create patterns for specific design problems integrating the knowledge of flat pattern methods. Course work requires research of historic patterns, pattern development, and modern industrial methods. Students must demonstrate refinement and efficiency of patternmaking skills, methods, organization, and application with both in-class and outside activities and projects. 3 CREDITS PREREQUISITES: 22-2601 PATTERNMAKING: FLAT PATTERN
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art and design 22-3601 - Advanced Patternmaking:Flat Pattern
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art and design 22-3602: Advanced Patternmaking:Draping
3.00 Credits
Columbia College-Chicago
Students create patterns for specific design problems integrating knowledge of draping methods. Students demonstrate refinement and efficiency of patternmaking skills, methods, organization, and application with both in-class and outside activities and projects. 3 CREDITS PREREQUISITES: 22-1600 GARMENT CONSTRUCTION, 22-1610 FUNDAMENTALS OF FASHION, 22-2601 PATTERNMAKING: FLAT PATTERNS, 22-2602 PATTERNMAKING: DRAPING
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art and design 22-3602 - Advanced Patternmaking:Draping
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art and design 22-3603: Fashion Illustration II
3.00 Credits
Columbia College-Chicago
Course includes advanced application of fashion illustration in forms of communication such as advertising, marketing, and designing of clothing. Students demonstrate further development of individual interpretation and stylization of fashion illustration in various problem-solving assignments. Refinement of drawing and conceptual skills is stressed. 3 CREDITS PREREQUISITES: 22-2603 FASHION ILLUSTRATION I
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art and design 22-3603 - Fashion Illustration II
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art and design 22-3605: Fashion Styling
1.00 Credits
Columbia College-Chicago
This course brings together Fashion Design, Fashion Management, and Photography students who work on realworld situations that bring original fashion designs to the marketplace. Emphasis is on promotion and media strategies in a variety of business environments. The goal of the course is to foster an atmosphere of collaborative learning. Crosslisted with 28-3960 Fashion Styling (Arts, Entertainment, and Media Management) and 23-3410 Fashion Photography II (Photography). 1 CREDIT
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art and design 22-3605 - Fashion Styling
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