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Course Criteria
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3.00 Credits
Four hours lecture and laboratory. Prerequisites: MSTD104, COMS 130, and COMS 230. Instruction and practice in news reporting for electronic media (for example, television, radio, cable, web). Introduction to various formats and professional standards. Includes news gathering from participants, experts, libraries and on-line sources. Emphasis placed on campus news and beat coverage. Discussion of national and international issues when reporting in the different media.
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3.00 Credits
Three hours lecture/discussion. Prerequisites: COMS 130 and COMS 230, or permission of instructor. An intensive consideration of the role of human communication in organizational effectiveness. Emphasizes both theory and practice and focuses on information exchange, behavior regulation, negotiation and conflict management as examples of fundamental communication practices.
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3.00 Credits
Four hours lecture and laboratory. . Prerequisite: COMS 130, COMS 230, and COMS 226 or ITEC 225. Instruction and practice in designing interactive World Wide Web sites for the mass media. Course also introduces Web aesthetics, digital imaging and other applications for the Web.
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3.00 Credits
Three hours lecture/discussion. Prerequisites: POSC 120 and COMS 130 and COMS 230, or permission of instructor. Modern mass media as actors in the political arena, with an emphasis on how elections and policy making are affected by the mass media.
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3.00 Credits
Three hours lecture/performance. Prerequisites: COMS 130 and COMS 230, or permission of instructor. Emphasis on the development and application of critical thinking and argumentation techniques, including argument development, use of evidence, reasoning and argumentation strategies. In-class practice debates facilitate implementation of critical thinking strategies by students.
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3.00 Credits
Three hours lecture/performance. Prerequisites: COMS 130 and COMS 230, or permission of instructor. Modification of attitudes and behavior through purposeful oral communication. Techniques studied include generation of attention and interest, motivational devices, persuasive campaigns and development of credibility.
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3.00 Credits
Three hours lecture/discussion. Prerequisite: COMS 130, COMS 230. Investigation of the impact of mass media on society; discussion of theoretical concepts, political and social issues related to promotion, distribution, programming and advertising.
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3.00 Credits
Two hours lecture and two hours laboratory. Prerequisite: COMS 130, COMS 230, and COMS 246. Corequisite: COMS 347 Fundamental course in techniques of electronic video field production. Includes script writing, lighting, and shooting a variety of video projects. Development of client relationships. Students must enroll in COMS 346 and COMS 347 concurrent
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3.00 Credits
Three hours of lecture and laboratory. Prerequisite: COMS 130, COMS 230, and COMS 246. Corequisite: COMS 346. Introduction to analog and digital editing and video effects theories and techniques. Training in the use of analog and computerized video editing systems and digital video effects programs. Exploration of hardware and software issues relating to 3-dimensional graphics manipulation, video compression and recording. Students must enroll in COMS 346 and COMS 347 concurrently.
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3.00 Credits
Three hours lecture. Prerequisite: COMS 130, COMS 230, and COMS 226. Examines variety of local and national sales methods, market research, demography, sales planning, organization and management. Includes writing for sales campaigns, preparation of presentations, production and placement of advertisements, development of client relations and follow-up service.
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