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  • MBA 723: Supply Chain Management

    3.00 Credits
    George Mason University

    Credits: 3 Examines logistics of supply chain systems, including inventory management, distribution channels, and information systems. Emphasizes strategic alliances and international issues. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Spring
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  • MBA 724: Marketing Communications

    3.00 Credits
    George Mason University

    Credits: 3 Examines all forms of communication and sources of brand or company contacts as potential message channels in building relationship with customers. Focuses on integrated planning process for all communication elements, including consumer and trade advertising, public relations, direct and database marketing, promotions, and sales presentations to achieve synergy in communicating with various constituencies. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Fall
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  • MBA 725: Leadership

    3.00 Credits
    George Mason University

    Credits: 3 Overview of major conceptualizations of leadership and motivation in organizations. Integrates theory, research, and applications. Students apply principles of leadership and motivation to their own work situations and case evaluation. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Spring
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  • MBA 726: Negotiations

    3.00 Credits
    George Mason University

    Credits: 3 Focuses on theory, processes, and practice of negotiation within and across organizations, including attention to ethical issues. Explores systematic ways to increase quality of negotiated agreements, including methods of preparation, effective communication, and various strategies to increase power. Format includes negotiation exercises, lecture, and discussion. Prerequisites Completion of MBA core. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Fall
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  • MBA 731: Business Systems Development

    3.00 Credits
    George Mason University

    Credits: 3 Studies methods and tools for analyzing and designing business information systems with emphasis on business processes. Topics include data modeling, process modeling, interaction analysis, and user interface. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Fall
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  • MBA 732: Knowledge Management

    3.00 Credits
    George Mason University

    Credits: 3 Examines firms that use knowledge management principles and approaches: intellectual capital, human capital, customer capital, tacit and explicit knowledge, new role of chief knowledge officer, leveraging of knowledge management. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Summer
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  • MBA 733: Business Data Communications

    3.00 Credits
    George Mason University

    Credits: 3 Introduces data communications and telecommunications technologies and application in business, including LANs, WANs, PBXs, voice services, network operating systems, corporate internetworking, and Internet. Analyzes data communications industry, and business applications in manufacturing and service sectors, along with regulatory issues and impact of globalization. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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  • MBA 734: Electronic Commerce and E-Business

    3.00 Credits
    George Mason University

    Credits: 3 Examines how e-commerce and e-business affect digital economy. Discusses, compares business models, strategies for e-commerce. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Spring
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  • MBA 735: Systems Thinking for Business Performance

    3.00 Credits
    George Mason University

    Credits: 3 The business world is increasingly interconnected. "Systems Thinking" is a way to understand the structure of a system and its relationship to behavior, and provides a foundation for making more effective management decisions in an interconnected world. The course introduces fundamentals of systems thinking, and involves hands-on use of "systems thinking" tools and techniques to improve performance in a variety of situations spanning different industriePrerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0 When Offered Summer
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  • MBA 737: Information Technology Governance and Policy

    3.00 Credits
    George Mason University

    Credits: 3 Considers specific objectives of IT governance and policy, frameworks that help chart roadmap for this function, and tools and techniques used in specific areas of IT governance. Prerequisites Completion of MBA core requirements, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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