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MAM 710: Arts Policy
3.00 Credits
George Mason University
Credits: 3 Reviews current state of nonprofit arts field, then familiarizes students with the most common rationales for public support of the arts and respective roles of federal, state, and local governments and private policy actors. Examines dilemmas that arts organizations face in balancing the need for government support and artistic integrity with push and pull of the market. Compares U.S. policies to those of other developed countries. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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MAM 710 - Arts Policy
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MAM 711: Directed Readings and Project Course
1.00 - 6.00 Credits
George Mason University
Credits: 1-6 Opportunity to engage in a more intensive study or project in arts management. Students partner with faculty member for intensive readings and project in strategy and planning in the arts, fund-raising and development, entrepreneurial project work, arts marketing, arts policy and law, or other specialized areas pertinent to arts administration. Hours of Lecture or Seminar per week 1-6 Hours of Lab or Studio per week 0
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MAM 711 - Directed Readings and Project Course
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MAM 712: Grant Writing in the Arts
1.00 Credits
George Mason University
Credits: 1 Places components of grant-writing process within broader context of nonprofit management. Introduction to perspectives of grant seeker and maker. The grant-writing process: research, proposal writing, terminology, oral and written techniques, and specific focus. Discover resources and compelling writing skills pertaining to proposal and letters of intent. Prerequisites Admission to master of arts in arts management or permission of instructor. Hours of Lecture or Seminar per week 1 Hours of Lab or Studio per week 0
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MAM 712 - Grant Writing in the Arts
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MAM 740: Internal Internship-Laboratory Rotation
2.00 Credits
George Mason University
Credits: 2 Builds on apprenticeship as a core means of teaching applied concepts of arts management. Augments use of Center of the Arts and active arts environment, both performing and visual, as a learning laboratory. Builds on practical learning and provides internal training as preparation for external internship. Minimum 84 hours. Prerequisites Admission to master of arts in arts management. Notes 12 credits taken within the master in arts management program; or permission of program director. Required for developing practical application. Hours of Lecture or Seminar per week 0 Hours of Lab or Studio per week 6
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MAM 740 - Internal Internship-Laboratory Rotation
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MAM 750: Arts Entrepreneurship I
3.00 Credits
George Mason University
Credits: 3 Lecture course in discovering and developing entrepreneurial skills in the artist and the arts. Special focus will be placed on developing communication skills, planning strategies, and nurturing the skills and attitudes that enable students to creatively solve problems and identify opportunities. This entrepreneurial perspective is in line with the Mason experience and widely applicable outside the business world, in fields such as politics, education, and the arts. Assigned readings will be augmented and supported by presentations, lectures, and meetings with successful art and non-art entrepreneurs in the region. At mid-term, students will conceive, develop, and present a for-profit or nonprofit business plan strategy, which includes a business model(s), market overview, and management structure. The final project will include adding a revenue model, developing revenue streams, constructing a partnership acquisition strategy, and technical and information technology strategy to the business plan strategy. Prerequisites Admission to master of arts in arts management or permission of instructor. Notes The semester concludes with a 15- to 20-minute public presentation of the business plan summary before a panel of entrepreneurs and business and nonprofit managers. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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MAM 750 - Arts Entrepreneurship I
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MAM 751: Arts Entrepreneurship II
3.00 Credits
George Mason University
Credits: 3 Advanced lecture course in discovering and developing entrepreneurial skills in the artist and the arts. Special focus will be given to developing business financial planning skills, developing a funding strategy, and the marketing and sales of the arts. Assigned readings in the class will be augmented and supported by presentations, lectures, and meetings with successful art and non-art entrepreneurs in the region. At midterm, students will conceive, develop, and present three-year projected cash flows, income statements, accompanying financial assumptions, and funding plans for a for-profit or nonprofit business plan. The final project will include determining market verticals, targeting those verticals and building a multi-year event-based marketing campaign, which includes schedule and expenses. Prerequisites Arts Entrepreneurship I or permission of instructor. Notes The semester concludes with a 15- to 20-minute public presentation of their business financials and marketing campaigns before a panel of entrepreneurs and business and nonprofit managers. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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MAM 751 - Arts Entrepreneurship II
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MAM 760: Current Issues in Arts Management
3.00 Credits
George Mason University
Credits: 3 Strategic decision making within the complex web of social, political, economic, personal, and ethical dimensions. Analysis of cases, using learned skills in planning, financial and strategic analysis, human resource allocation, and fund raising. Prerequisites Admission to master of arts in arts management program, 9-credit standing; or permission of program director. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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MAM 760 - Current Issues in Arts Management
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MAM 780: Arts Consultancy
3.00 Credits
George Mason University
Credits: 3 Studies techniques, frameworks for selecting and using consultants effectively. Incorporates business development, project scope, contract and pricing, and independent contractor as opportunities in arts management field. Prerequisites Admission to CVPA graduate program or special written approval of program director. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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MAM 780 - Arts Consultancy
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MAM 790: External Internship
2.00 - 4.00 Credits
George Mason University
Credits: 2-4 Designed to follow internal internship. Provides a specific work environment to build on skills developed in the classroom, and integrates work experience with specific academic exercises. Students advised to pursue a three-pronged approach toward specialization: electives; internal internship in the same area as concentrated electives; and external internship consistent with specialized course work and internal internship (minimum 42 hours/credit). Prerequisites Admission to master of arts in arts management, 15-credit standing; or permission of program director. Hours of Lecture or Seminar per week 0 Hours of Lab or Studio per week 6-12
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MAM 790 - External Internship
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MATH 104: Trigonometry and Transcendental Functions
2.00 Credits
George Mason University
Credits: 2 Exponential and logarithmic functions, trigonometric functions, and analytic trigonometry. This course does not satisfy the university's quantitative reasoning requirement. May not be taken for credit after receiving a C or better in MATH 105 or in any MATH course numbered 113 or higher. May not take MATH 105 for credit after receiving a C or better in MATH 104. Prerequisites Satisfactory score on the math placement exam. Hours of Lecture or Seminar per week 2 Hours of Lab or Studio per week 0
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MATH 104 - Trigonometry and Transcendental Functions
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