Login
|
Register
|
Favorites (0)
Home
Search
Search
Search for Transfer Profiles
Search for Course Equivalencies
Search for Exam Equivalencies
Search for Transfer Articulation Agreements
Search for Programs
Search for Courses
Current
Search for Colleges
Search for Open Education Resources
PA Bureau of CTE SOAR Programs
Current
Course Criteria
Add courses to your favorites to save, share, and find your best transfer school.
MKT 622: Sales Management
3.00 Credits
University of Kentucky
MKT 622 entails a comprehensive examination of the planning, implementing, and control of personal contact programs designed to achieve the sales objectives of the firm. Managerial decision-making is emphasized through the application of lecture material, readings, and case studies. Prereq: Completion of first year of MBA program or permission of instructor.
Share
MKT 622 - Sales Management
Favorite
MKT 623: Marketing in Service And Nonprofit Organizations
3.00 Credits
University of Kentucky
The purpose of the course is to broaden and apply the conceptual system of marketing to the marketing problems of service and nonprofit organizations. Concepts such as marketing mix, marketing segmentation, market positioning, channels of distribution and others will be applied to the problems of service and nonprofit organizations. Prereq: MKT 600 or permission of the instructor.
Share
MKT 623 - Marketing in Service And Nonprofit Organizations
Favorite
MKT 624: International Marketing Management
3.00 Credits
University of Kentucky
Examines the broad implications for marketing strategy and decision making of the firm in an international context. Addresses comprehensive survey of firm entry strategies, marketing mix decisions, product policies, and environmental factors in a global context. Context-based problems such as implicit barriers to entry through distribution channel management will also be addressed. Prereq: MKT 600 or permission of instructor.
Share
MKT 624 - International Marketing Management
Favorite
MKT 695: Individual Work in Marketing
1.00 - 6.00 Credits
University of Kentucky
Students confer individually with the instructor. May be repeated to a maximum of six credits. Prereq: Consent of instructor.
Share
MKT 695 - Individual Work in Marketing
Favorite
MKT 700: Seminar in Marketing Management
3.00 Credits
University of Kentucky
A doctoral seminar directed toward the basic decision areas of marketing management. Emphasis is on traditional, classic, and contemporary literature that presents important conceptualizations of marketing practices and empirical research in marketing management. Prereq: Consent of instructor.
Share
MKT 700 - Seminar in Marketing Management
Favorite
MKT 710: Seminar in Consumer Behavior
3.00 Credits
University of Kentucky
The seminar is specifically designed for the needs of doctoral students in marketing in that it emphasizes empirical research, theory and methodology as they relate to consumer behavior. The objectives of the seminar are (1) to familiarize the students with the literature of consumer behavior, (2) to stimulate critical thinking about existing research, and (3) to evaluate existing theories, conceptualizations, and models of buyer behavior. Prereq: Consent of instructor.
Share
MKT 710 - Seminar in Consumer Behavior
Favorite
MKT 720: Seminar in Marketing Theory
3.00 Credits
University of Kentucky
A survey, analysis and evaluation of the current research in marketing theory. Detailed attention is given to problems of determining the meaning and boundaries of marketing theory. Emphasis is placed on introducing the student to the substantive content of marketing theories and their methodologies. Prereq: MKT 600 or consent of instructor.
Share
MKT 720 - Seminar in Marketing Theory
Favorite
MKT 763: Research, Design And Analysis
3.00 Credits
University of Kentucky
This course deals with the design and analysis of business research. Emphasizes the practical application of analysis of variance and correlational techniques to problems in business research. Focus will be on design, implementation, and interpretation of research. Prereq: MGT/MKT/FIN 762. (Same as MGT/FIN 763.)
Share
MKT 763 - Research, Design And Analysis
Favorite
MKT 771: Seminar in Business Administration
3.00 Credits
University of Kentucky
Each semester some topic currently discussed in scholarly journals in business administration will be studied intensively. May be repeated to a maximum of nine credits. Prereq: Consent of instructor.
Share
MKT 771 - Seminar in Business Administration
Favorite
MKT 781: Independent Work in Marketing
1.00 - 6.00 Credits
University of Kentucky
Designed for advanced students who undertake research problems to be conducted in regular consultation with the instructor. May be repeated to a maximum of six credits. Prereq: Consent of instructor.
Share
MKT 781 - Independent Work in Marketing
Favorite
First
Previous
371
372
373
374
375
Next
Last
Results Per Page:
10
20
30
40
50
Search Again
To find college, community college and university courses by keyword, enter some or all of the following, then select the Search button.
College:
(Type the name of a College, University, Exam, or Corporation)
Course Subject:
(For example: Accounting, Psychology)
Course Prefix and Number:
(For example: ACCT 101, where Course Prefix is ACCT, and Course Number is 101)
Course Title:
(For example: Introduction To Accounting)
Course Description:
(For example: Sine waves, Hemingway, or Impressionism)
Distance:
Within
5 miles
10 miles
25 miles
50 miles
100 miles
200 miles
of
Zip Code
Please enter a valid 5 or 9-digit Zip Code.
(For example: Find all institutions within 5 miles of the selected Zip Code)
State/Region:
Alabama
Alaska
American Samoa
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Federated States of Micronesia
Florida
Georgia
Guam
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Marshall Islands
Maryland
Massachusetts
Michigan
Minnesota
Minor Outlying Islands
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Northern Mariana Islands
Ohio
Oklahoma
Oregon
Palau
Pennsylvania
Puerto Rico
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virgin Islands
Virginia
Washington
West Virginia
Wisconsin
Wyoming
American Samoa
Guam
Northern Marianas Islands
Puerto Rico
Virgin Islands
Privacy Statement
|
Terms of Use
|
Institutional Membership Information
|
About AcademyOne
Copyright 2006 - 2024 AcademyOne, Inc.