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  • ENTR 336: Product Design & Development

    3.00 Credits
    Shippensburg University of Pennsylvania

    This course will examine the product-creation process (product and services) from opportunity identification to product production. Topics will include --- identifying customer needs, patents and intellectual property, robust design, rapid prototyping, concept testing, product architecture and product production (or outsourcing). This is a hands-on course that relies primarily on real world application of product creation across multiple disciplines. A group project will require students to design and development of an actual product. Corequisite:MKT305 Prerequisite:    MKTG 205 Corequisite:    MKTG 205
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  • ENTR 337: Issues in Entrepreneurship

    3.00 Credits
    Shippensburg University of Pennsylvania

    Covers a series of applied topics in a very hands-on method. Concepts, theories, and business practices from a variety of disciplines covered from an entrepreneurial prospective. This perspective used to drive students to a more thorough understanding of the necessities of an entrepreneur or manager-entrepreneur. Consists of a series of discipline modules considered the tools of the entrepreneur.
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  • ENTR 338: Social and Green Entrepreneurship

    3.00 Credits
    Shippensburg University of Pennsylvania

    This course focuses on three issues; entrepreneurial decision making, social entrepreneurship creation, and green entrepreneurship creation. An applied approach to these three topics is employed which means projects and experiential learning will be the primary course methodology. Students will complete a series of ?lean? business plans for both a social and green product and/or service. The course requires student introduction into entrepreneurial decision-making and knowledge of campus Maker Space facilities. Prerequisite:    ENTR 337
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  • ENTR 431: Corporate Entrepreneurship

    3.00 Credits
    Shippensburg University of Pennsylvania

    Examines the need for entrepreneurship in a corporate setting. Companies must be faster, more flexible, more aggressive and more innovative in order to maintain their competitive edge. In other words, they must be more entrepreneurial. Topics will include the need for speed, adaptability, and innovation in order to maintain a competitive edge. This course will cover many entrepreneurial issues and controversies, and students will be challenged to develop and defend their positions regarding these matters. This is an application-oriented course. Students will apply concepts, tools, and frameworks in a series of real world cases and contexts. This class is not available for graduate credit. Prerequisite:    ACCT 201, FINA 311, and MGMT 305
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  • ENTR 432: Entrepreneurship

    3.00 Credits
    Shippensburg University of Pennsylvania

    Focuses on the concepts, skills, and know-how, information, attitudes and alternatives relevant for start-up and early-stage entrepreneurs and entrepreneurial managers. A difficult and complex course with two fundamental objectives: To teach the use of entrepreneurial perspective in order to make better decisions and increase the odds of success; and teach effective entrepreneurial and general management practice from the perspectives of the founder and the vital stakeholders who can make a substantial difference in the ultimate success or failure of the entrepreneurial process. Central focus is the critical role of opportunity creation and recognition, as the principal success factor in new enterprise formation and building. Especially relevant for aspiring entrepreneurs bent on launching and growing a business. This class is not available for graduate credit. Prerequisite:    ENTR 337 and ENTR 433
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  • ENTR 433: Small Business Management

    3.00 Credits
    Shippensburg University of Pennsylvania

    Studies the concerns and trends unique to small businesses. Emphasis on the profitable operation of an ongoing small business. Designed for students who are primarily interested in owning and managing the small business enterprise. Case analysis and analysis of actual small business operations will be used. Consideration will be given regarding how to market and produce new and existing products and how to determine pricing and demand elasticities. Basic objective to enhance the students' probability of successfully running and growing a small business by mixing a variety of instructional exercises including the textbook, Internet exercises, a simulation, and a promotional newsletter or brochure. This class is not available for graduate credit. Prerequisite:    ACCT 201, FINA 311, MGMT 305, and MKTG 205
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  • ENTR 480: Innovation Management

    3.00 Credits
    Shippensburg University of Pennsylvania

    This is the capstone course for the IM concentration. We ask and address some of the seminal management questions related to innovation, such as: (1) What is innovation? (2) How is innovation best created and achieved in a company? (3) Under what conditions should innovation be attempted? (4) Why do so many innovation projects fail? (5) How do co-opetition and collaboration affect innovation? (6) What are the sources of innovation? (7) How do emergent, incremental, continuous, disruptive, and destructive innovation differ? (8) How is innovation best measured? (9) What types of organizational structures are best aligned/supportive of/with high performance innovation? (10) What is the role of an innovation incubator? (11) How do innovation accelerators work? (12) How do ?open? and ?closed? innovation differ and under what conditions should each be used? This class is not available for graduate credit. Prerequisite:    ENTR 337
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  • ENTR 481: Innovation Competencies and Tools

    3.00 Credits
    Shippensburg University of Pennsylvania

    This course focuses on implementation in organizations where innovation is considered the sustainable competitive advantage. It follows and complements the more comprehensive Innovation Management course (ENT 480). The term innovation will be used broadly incorporating products, services, and processes. This class is not available for graduate credit. Prerequisite:    ENTR 337 and ENTR 480
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  • ESL 450: Foundations of English Language Learners

    3.00 Credits
    Shippensburg University of Pennsylvania

    This course is designed to provide a beginning foundation to the instruction of English Language Learners in a diverse classroom setting. The course will address the role of culture in education and will provide practical suggestions for assisting culturally and linguistically diverse students in learning to thrive in a classroom environment.
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  • ESL 520: Literacy and Linguistically Diverse Cultures and Communities

    3.00 Credits
    Shippensburg University of Pennsylvania

    This course focuses on developing understanding of culture and its impact on literacy with linguistically diverse populations. Multicultural literature, community literacies, and strategies to promote growth in literacy are discussed. Prerequisite:    ESL 450 (Grade of B or Higher) and ESL 510 (Grade of B or Higher)
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