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COST 356: Persuasion
3.00 Credits
Shippensburg University of Pennsylvania
A performance-based research-intensive survey of classical, humanistic, and social scientific theories of persuasion, and application of theory to written and oral assignments. Emphasis is given to analysis of persuasive strategies, preparation of persuasive appeals, ethics of persuasion, persuasive campaigns, and audience analysis.
Prerequisite:
COST 200
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COST 360: Research Methods in Communication
3.00 Credits
Shippensburg University of Pennsylvania
This research intensive course provides instruction and training in social science research methods in communication studies. There are three units: An overview of ethical practices in social scientific approaches; an examination of survey design for quantitative analysis; and an examination of qualitative research methods. Students engage in a semester-long research project, including study design, data collection, data analysis, and reporting in both quantitative and qualitative traditions. Students apply instruction to contexts of communication study in order to produce a research proposal for the senior thesis project. Co-requisite: Must take HCS370 concurrently.
Prerequisite:
COST 200
Corequisite:
COST 370
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COST 363: Political Rhetoric
3.00 Credits
Shippensburg University of Pennsylvania
This course will explore the role of communication in the political process. Emphasis will be on the functions of rhetoric, great media events, ghost writing, mudslinging, advertising, and presidential rhetoric as each relates to political communication and rhetoric.
Prerequisite:
COST 200
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COST 365: Language and Meaning
3.00 Credits
Shippensburg University of Pennsylvania
A writing-intensive philosophical examination of the relationship between thoughts, words, and actions. Theories of symbolic interaction, social constructionism, and semiotics are the basis for course. Exploration given to application of theory to contexts as diverse as specific social movements, health care, public discourse, diversity, conflicts, debates, political campaigns, and family dynamics.
Prerequisite:
COST 200
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COST 370: Rhetorical Criticism
3.00 Credits
Shippensburg University of Pennsylvania
A research- and writing-intensive course that teaches students how to critically analyze and evaluate public discourse. Attention is given to the logical, aesthetic, political and controversial components of communication designed to influence belief, affect social change and craft cultural identities. Topics include the scope and function of rhetoric in contemporary culture, various approaches and methods of rhetorical criticism, and discussion of contexts for criticism. Must be junior status to enroll.
Prerequisite:
COST 200
Corequisite:
COST 360
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COST 372: Communication for Training and Instruction
3.00 Credits
Shippensburg University of Pennsylvania
Opportunity to examine how communication is the tool for imparting knowledge and understanding in educational and training environments. Cornerstone activity will analyze, understand, and employ learning theory to prepare a training program.
Prerequisite:
COST 210 (Grade of C or Higher)
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COST 375: Special Topics in Rhetoric and Symbolism
3.00 Credits
Shippensburg University of Pennsylvania
A performance-based course that investigates selected contexts in which rhetoric and symbolism is of interest. Selected Topics will allow students to apply theories and concepts of rhetoric and symbolism to the analysis and practice of communication in an area of recent development, new faculty interests, or emerging student concern. Selected Topics courses will require case studies, dyadic presentations, and additional modes of performance. Topics may include, but are not limited to: Health Communication campaigns, framing, new media analysis, and so on.
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COST 381: Professional Communication and Multi-media Presentation
3.00 Credits
Shippensburg University of Pennsylvania
A performance based course designed to improve and enhance skills in speaking, writing, and utilizing multi-media channels for effective communication in modern professional settings. The core speaking component emphasizes structure, audience adaptation, style of presentation, and the integrated use of contemporary presentational techniques. Successful completion indicates students have demonstrated high levels of skill and a strong theoretical understanding of effective performance of public oral communication in the workplace.
Prerequisite:
COST 210 (Grade of C or Higher)
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COST 385: Resolving Conflict through Communication
3.00 Credits
Shippensburg University of Pennsylvania
Performance based course focusing on the development of communication skills that assist in the resolution of conflict. Students use communication techniques such as listening, interviewing, responding, and persuading and apply them to conflict situations. Emphasis is placed on the non-adversarial methods of conflict resolution such as interest based negotiation and third party mediation.
Prerequisite:
COST 200
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COST 386: Crisis Communication
3.00 Credits
Shippensburg University of Pennsylvania
HCS 386 is a communication course that is theory-based and applied. The course overviews the nature of crises and emphasizes the explanatory and predictive capacities of communication theory. Additionally, the course explicates applied and practical tools for messaging, the implementation of crisis-communication planning, and practical decision-making for groups and organizations.
Prerequisite:
COST 200
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