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Course Criteria
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3.00 Credits
Provides a research project under the direction of a faculty member. Research hours will be determined based on agreement between student and faculty mentor. A presentation of the research project will be made to the campus community in the form of a written and/or oral presentation of findings. Spring, $150 fee, 3 credits.
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3.00 Credits
Surveys a broad range of business concepts, provides basic knowledge needed in subsequent business courses, and helps students to see the role of business in society. Examines top- and first-line management decisions in large and small business environments. Fall and Spring, 3 hours lecture and discussion, 3 credits.
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4.00 Credits
This course has been designed specifically to give employees at every level an introduction to the essential skills and the knowledge needed to succeed in today's business world. The course will focus on the skills that area businesses indicate are critical to having competent and successful employees. Students will develop techniques to improve their communication, critical thinking, time management, problem solving and teamwork skills. Provides an overview of such topics as customer service, risk management, basic marketing, public relations, motivation, work ethic and professionalism. 4 credits.
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1.00 Credits
Provides students with advanced knowledge of current business issues in order to gain valuable insight into current trends in industry. This seminar will utilize business faculty, community leaders, and possibly government elected officials to share their experiences with leadership, business, and the external environment. Fall/Spring, 1 hour lecture and discussion, 1 credit.
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3.00 Credits
Reviews behavioral and motivational theories as they relate to various forms of business communication. Students will learn to incorporate the techniques of writing effective personal and business letters through the use of courtesy, clarity, conciseness, concreteness, completeness, and correctness. Fall and Spring, 3 hours lecture and discussion, 3 credits.
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3.00 Credits
Studies and researches the fundamental principles of successful advertising from the viewpoint of advertiser and consumer. Students will understand the complexity of human communication and consumer behavior. Prior study of BUSN 101 or HOSP 103 is recommended. Spring (not offered every year), 3 hours lecture and discussion, 3 credits.
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3.00 Credits
Studies various phases of retailing: types of institutions, store layout, fixtures and equipment, merchandise buying, receiving, checking, marking and pricing, customer services, and sales promotion. Prior study of BUSN 101 or HOSP 103 is recommended. Fall (not offered every year), 3 hours lecture and discussion, 3 credits.
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3.00 Credits
Studies the basic principles of selling and their practical applications, including the sales process and customer relations. Requires each student to make a sales presentation in class. Prior study of BUSN 101 or HOSP 103 is recommended. Spring (not offered every year), 3 hours lecture and discussion, 3 credits.
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2.00 Credits
Requires students to assimilate and integrate material from all of their major courses. Focuses on providing students opportunities for synthesis and application of the knowledge learned in previous courses through project and presentation. Open only to second-year students. Spring, 2 hours lecture and discussion, 2 credits.
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3.00 Credits
Provides students with basic knowledge of financial decision-making from the personal viewpoint of the employee. Introduces major financial concepts such as time value of money, various types of insurance, investment options and risks, retirement planning, and the impact of taxes. Helps HRM majors prepare to assist employees in financial decisions in the workplace. Helps prepare all students to make financial life decisions. Prerequisite: MATH 101 or consent of the instructor. Fall or Spring, 3 hours lecture and discussion, 3 credits.
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