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BSBA 221: Business Statistics
3.00 Credits
Eastern University
Introduction to statistical techniques used in business to include data collection, sampling, descriptive statistics, inferential statistics, regression analysis, forecasting.
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BSBA 221 - Business Statistics
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BSBA 270: Management Information Systems
3.00 Credits
Eastern University
A basic understanding of Information Technology is essential to anyone entering the business world today. This course will explore topics relevant to a business manager's interaction with Information Systems. Topics include IT support of business goals and strategies; organizational systems; e-commerce; data management; the role of the Internet as it relates to business; and ethical issues related to privacy and security.
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BSBA 270 - Management Information Systems
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BSBA 285: Business Foundations
1.00 Credits
Eastern University
This one-credit course provides students with an introduction to the program by highlighting the mission, goals and objectives of Eastern University, as well as those of the School of Management Studies. Various Diagnostic tests in the areas of writing mechanics, learning styles, professional strengths and personality attributes help the student formulate an action plan for success.
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BSBA 285 - Business Foundations
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BSBA 300: Marketing
3.00 Credits
Eastern University
This course introduces the student to the broad field of marketing and activity that aims to develop goods and services to satisfy the needs and desires of customers. Marketing decision-making in for-profit and not-for-profit organizations emphasizes the analysis of customer needs and desires; segmenting of markets; developing product, promotion, price and distribution strategies; and the relationship among consumers, business and government.
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BSBA 300 - Marketing
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BSBA 305AW: Economic Policy Seminar I
1.50 Credits
Eastern University
Economic Policy Seminar I
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BSBA 305AW - Economic Policy Seminar I
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BSBA 305BW: Economic Policy Seminar II
1.50 Credits
Eastern University
Economic Policy Seminar II
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BSBA 305BW - Economic Policy Seminar II
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BSBA 305W: Economic Policy Seminar
3.00 Credits
Eastern University
Building on the foundation of "Essentials of Economics," this seminar invites students to explore contemporary issues in economics policy through readings, roundtable discussions, and seminar papers. The writing-intensive course begins with a review of economic analysis and then proceeds to selective forays into two contemporary issues in economic policy.
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BSBA 305W - Economic Policy Seminar
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BSBA 306: International Business
3.00 Credits
Eastern University
This course is designed to prepare students to understand issues related to international business practices. Students will examine various countries and regional trading blocks and their absolute and comparative advantages, some of their inherent competitive weaknesses, and the recruiting, hiring, and training of local and expatriate managerial talent necessary for the organization to be successful. Other topics include an overview of some of the strategies necessary to develop long-term relationships within foreign business cultures, and the necessity that multinational organizations understand and adjust to some of the cultural differences of the countries in which they operate, while simultaneously maintaining consistency in their corporate culture and values. This course will use a combination of theory, guiding principles and best practices, simulations and personal experiences to communicate lessons in global management.
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BSBA 306 - International Business
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BSBA 308: Accounting
3.00 Credits
Eastern University
This course introduces the student to basic concepts and principles in accounting. In addition, students are expected to apply these concepts and principles in analyzing the financial health of an organization and devising strategies to ensure ethical decision-making with regard to accounting practices.
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BSBA 308 - Accounting
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BSBA 311: Principles of Ethical Management
3.00 Credits
Eastern University
This course introduces students to the relationship between business and society and integrates the major themes of this topic with principle concepts related to ethics and management. Students explore and relate their personal ethical values to the complex moral dilemmas faced by managers.
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BSBA 311 - Principles of Ethical Management
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