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Course Criteria
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3.00 Credits
This course emphasizes the "how to" of interviewing, researching, writing, and placing professional quality articles for a full range of magazines and newspapers, including women's, sports, ethnic, local, and national publications. Analyses of the skills and background needed to report on the various topics. The following topics may be covered, depending on student interest: science, medicine, and environment writing; sports news and feature coverage, including social and economic factors influencing sports in America; business, including economics and finance; entertainment and arts, including television, film, theatre, music, graphic arts, architecture, and design; and government, covering local, state, and federal goverment. Students also concentrate on Reporting Pittsburgh, where they will focus on Pittsburgh and be required to do intensive field work in the neighborhoods, ethnic communities, and local institutions such as City Council, hospitals, police departments, and social work agencies. Prerequisite(s): COM 251
Prerequisite:
COM251
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1.00 Credits
Pass-fail lab section attached to COM351: Advanced Newswriting and Editing. Credit will be awarded upon students fulfillment of a staff position on the Communique over the course of the semester. A student may register for this lab or COM251L a maximum of three times during her undergraduate year.
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3.00 Credits
This course combines technical training in digital imaging with exercises in creative print-media based design and critical thinking. Students learn conceptual and technical differences between analog and digital imaging and work with a range of digital tools, including QuarkXpress, AdobeInDesign, and Photoshop. Conceptual and content discourses will be developed through contemporary issues and the design of relevant documents. Cross-listed as ART 353. Prerequisite(s): ART 141. Additional Fee(s): Applied art fee.
Prerequisite:
ART141 OR COM141
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3.00 Credits
Organizational Communication will focus on five theoretical approaches to the study of communication in organizations. Those approaches are: classical, human relations/human resources, systems, cultural, and critical, with most time spent on the final theoretical perspective. Additionally, the course will examine how communication affects the gendered nature of the workplace.
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3.00 Credits
Building upon skills learned in previous Photography classes, this foundation course introduces lighting principles in the studio and on location. Assignments include still life and studio and location portraiture. Basic view camera techniques and hand held light meters are introduced. Course focuses on the use of Black-and-White output. Fine art and commercial applications are equally emphasized.
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3.00 Credits
Application of principles and methods to intensive analysis of public relations problems, decision making, programming, and evaluation in simulated staff and agency organization. The course emphasizes the principles and practices of public relations as a basic component in the promotion and marketing of goods and services; regulatory considerations; and consumerism. The following topics may be covered, depending on student interest: public relations in entertainment, including films, broadcasting, music, expositions, amusement parks, resorts, and arenas; developing, managing, and evaluating campaigns designed to reach niche audiences segmented by culture, lifestyle, and other factors; and sports information and promotion, including lectures, media assignments, role-playing, and presentations by sports professionals. Prerequisite(s): COM 260
Prerequisite:
COM260
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3.00 Credits
This course introduces students to the process of developing a Visual Communication system with a special focus on non profit branding. An understanding of branding strategies are researched, explored and implemented to help serve the needs of growing community-based non-profits. Visual Identities are created for existing small non-profits to address their needs as well as strengthen their position in the marketplace and community.
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3.00 Credits
This course gives students the confidence and skills to write speeches that will inform and captivate their audiences. With an interactive format taking students through a variety of techniques that will improve their writing skills, this course also offers the opportunity for specific skills to be learned, including grabbing your audience--writing great openings; how to structure your speeches; communicating technical information and facts; and writing a great finish.
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3.00 Credits
This course will focus on photojournalistic practice and/or a focused exploration of a specific issue in the news. Students will analyze news topics from a practical, ethical, and visual perspective, to produce images that tell stories for newspapers, magazines, books and the Internet. Students will also be introduced to a wide range of approaches and styles of documentary photography with an emphasis on meaning and point of view. Cross-listed with ART374. Additional Fee(s): Applied laboratory fee.
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3.00 Credits
LANDSCAPE PHOTO
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