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Course Criteria
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3.00 Credits
This course explores how newspaper and magazine reporters approach writing stories for newspapers, magazines, and/or electronic media. The course focuses on developing necessary skills in journalism. Class time is devoted to such topics as interviewing, sourcing of stories, accuracy, fairness, voice and audience. Case studies examine professional ethics and the role of the journalist in framing public discourse. Finally, the course also explores the ways that online publishing is affecting what journalists write, how they write it, and how the public reads it.
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3.00 Credits
This class will prepare students to enter these fields by teaching the strategies and skills needed to make compelling interactive experiences. Specifically, students will focus on developing their abilities to conceptualize, design, and create multimedia applications. Areas of focus will include: strategies for understanding and documenting audience needs and expectations; basics of effective user interface design; and typical process and artifacts involved with multimedia application development.
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3.00 Credits
This course teaches the principles of layout and design for representing content visually and how the related software can maximize these principles to produce effective technical documents by focusing on how to represent data visually in charts, graphs, as well as visualtization techniques for conceptual information.
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3.00 Credits
In this course students will learn about the evolution of the discipline and the underlying principles and fundamentals, including task analysis, scenario development, taxonomy creation, and findability design. We will build on these basics with practical and contemporary applications and tools.
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3.00 Credits
This course will provide an introduction to the technical skills needed for designing on-line content and interactive multimedia. Current multimedia tools for use in creating web-based products will be taught with ample opportunity for practice. Students learn authoring tools and multimedia techniques while covering topics, including non-text-based communication, integration of visuals, the animation of text and graphics, and digital video web-deployment.
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3.00 Credits
A continuation of Web Design and Development I, this course will advance student knowledge and understanding of multimedia authoring tools.
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3.00 Credits
Students will use audience analysis to help develop wireframes and storyboards, progress to full interface design, as well as gain an appreciation for the basic elements of design and how content is an integral part of design. Students will focus on interactions and behaviors.
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3.00 Credits
No course description available.
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3.00 Credits
This required course for the Web Content Development concentration includes working on a client project for a real business customer. Students learn to develop statements of work, client agreements, and gain experience with direct application of web content development principles.
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3.00 Credits
This course must be taken as each student's last course in the MPW program. This capstone course is a self-directed, guided independent practicum in which the student will produce a written project to the specifications of a "client" in one of the disciplinary areas of study. At the same time, students will have the opportunity to participate in a workshop-style program in which they will analyze the editorial and communication interests of various consumers of writing services (corporate communication offices, magazines, online venues, etc.). The workshop will explore many areas of the business of being a writer and cover copyright and contracts, cover and query letters, standard business practices - and strategies for success.
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