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Course Criteria
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3.00 Credits
This course will involve sophisticated and intricate projects in digital format. Typographic finesse and the dynamic interaction of words and images will be strongly emphasized. The creative and technical challenges involved in creating multiple-page documents will also be covered. Budget considerations, feasibility, paper selection, and other production issues will be addressed as part of the overall design solution. Prerequisite(s)s VIS 220, VIS 222, VIS 230 (2,2) 3 credits
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3.00 Credits
Emphasis in this class will be on the creation of multiple page documents for the editorial design market. Students will explore numerous avenues for editorial design including, magazine, catalog, newspaper and book design, while gaining the advanced software skills needed for the creation of these documents. Prerequisite(s): VIS 370 (2,2) 3 credits
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3.00 Credits
This course will explore the visual components behind creating and establishing a corporate identity. Corporations require logos, signs and symbols as part of an elaborate identification system. Visual imagery related to the corporation projects a positive image and public perception of a corporation's identity. This class will explore creative solutions that define and present ? Ccorporate identit y? C through visual imagery. Prerequisite(s): VIS 222, VIS 230 (2,2) 3 credits
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3.00 Credits
The design of consumer product packaging must meet the complex and sometimes conflicting needs of manufacturers, distributors, retailers and consumers. Building upon the fundamental package design concepts and problem-solving skills developed in prerequisite(s) coursework, students will learn advanced techniques for the creation of sophisticated package designs through the use of both traditional and digital layout, typography, graphics, photography, as well as two-dimensional and three-dimensional design techniques. Prerequisite(s): VIS 254 (2,2) 3 credits
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3.00 Credits
The exploration of advanced technical and aesthetic applications of electronic publishing systems. Creative design solutions, coupled with advanced technical skills, will be stressed. The achievement of typographic finesse will be a priority in this course. Topic may include style sheets, master pages, and templates for managing complex documents. Prerequisite(s): VIS 220 (2,2) 3 credits
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3.00 Credits
An exploration of animation techniques and applications from early development to current works and future trends. Students will study selected traditional and electronic animation sequences from the initial storyboard stage through the finished production. The emphasis of this course will be on computer animation with application to interactive presentation, CD-ROMs, and the Internet. Prerequisite(s): VIS 210 and VIS 251 (2,2) 3 credits
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3.00 Credits
The planning, production, and presentation of a complete advertising campaign with the emphasis upon the creative aspects. Given an advertising problem and a hypothetical budget, groups within the class compete in producing a campaign; media selection, copy writing, layout. Each group will make a formal presentation to a panel of faculty and professionals. Includes professional portfolio preparation. Prerequisite(s): VIS 312 (2,2) 3 credits
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3.00 Credits
Students will learn to combine graphics, animated "gif" files, videoand sound files to create linear and interactive presentations. Graphic design, typography, interface design, and information organization will be emphasized Prerequisite(s): VIS 310 (2,2) 3 credits
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3.00 Credits
Students explore new styles and media.Reference and support material coursework will be acquired through research of reading materials pertaining to illustration techniques. In and out of class research will be applied through recreating the process and procedures utilized by illustration professionals to solve specific problems. Prerequisite(s): VIS 252, or VIS 256 (2,2) 3 credits
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3.00 Credits
A drawing class designed for the illustration track student it will expand on many of the concepts first introduced in the Figure Drawing I (VIS214) class. A variety of mediums will be incorporated including pencil, charcoal, conte, ink pastel, among others. Prerequisite(s): VIS 214 (2,2) 3 credits
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