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Course Criteria
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4.00 Credits
GER: NE (Humans and the Natural Environment) Business applications of sustainable development and corporate strategies based on economic, environmental and social criteria. How the corporate world plays a central role in making progress toward sustainability. The interrelatedness of business and natural systems, and how corporations use sustainability as a value driver. 4 credits.
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4.00 Credits
Human resource planning and management. Impact of internal and external forces on the organization's human resources. Experiential exercises and cases relate theory and practice. 4 credits.
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3.00 Credits
Prerequisite: ECN-111 Introduction to the field of marketing with a detailed study of the marketing concept, including market segmentation, consumer behavior and external environments. Focus on processes of product development, pricing, distribution and promotion. 4 credits.
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3.00 Credits
Prerequisite: ECN-225, CSC-101 or 121, MTH-141 or 150 Issues associated with the manufacture of products and the delivery of services. Topics include operations strategy, quality management, product and service design, process planning, technology decisions, facility location and layout. 4 credits.
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3.00 Credits
Prerequisite: CSC-101 or 121 The role of information in supporting business operations, managerial decision-making, and organizational strategy. Topics include technology concepts, inter-networked enterprises, functional area applications, systems development, and effective management of information resources. 4 credits.
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3.00 Credits
Prerequisite: ACC-111, ECN-225, MTH-141 or 150 Goals of the firm in the context of the financial markets in which it operates. Emphasis on analyzing the sources and costs of funds available as well as factors affecting their allocation. 4 credits.
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4.00 Credits
The study of law and society. Topics include the judicial system, the basic law of contracts, including offer and acceptance, consideration, form of the agreement, defenses, and breach of contract, the law of assignment and third party beneficiary contracts, and the law of agency. 4 credits.
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4.00 Credits
Entrepreneurship in society and the characteristics of entrepreneurs and their organizations. Topics include: how opportunities are discovered, the conditions of markets and industries that must be weighed in choosing to enter them, and the resources to establish a new venture and build it into a successful enterprise. 4 credits.
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3.00 Credits
Prerequisite: BUS-320 and ECN-225 Emphasis on the importance of a marketing information system. The types and sources of information required for marketing planning and decision making. Topics include the research process, techniques, design and methodologies. Concepts applied through case studies or projects in the business community. 4 credits.
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3.00 Credits
Prerequisite: BUS-320 Management of global marketing operations with emphasis on the strategic distribution, promotion, product, and pricing issues faced by firms engaged in world trade. An indepth examination of the economic, financial, cultural and political/legal infrastructures that affect the marketing function in different countries and regions. 4 credits.
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