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CMA 2050: Introduction to Public Relations
3.00 Credits
Mount Saint Mary College
A study of the basic concepts of public relations combined with analysis of methods as they apply to present demands in the field. Prerequisites: ENG 1010, ENG 1020. A grade of “C” or better is required to continue as aMedia Studies major.
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CMA 2160: Multi-media Production I
3.00 Credits
Mount Saint Mary College
An introduction to production for print and electronic media. Industry applications such as Photoshop, Premiere, Audition and/or After Effects are used to create original projects.
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CMA 2170: Public Speaking
3.00 Credits
Mount Saint Mary College
Training in the development of a pleasing and effective voice; preparation and delivery of the basic types of speeches; emphasis on speech situations encountered by the professional person; special occasion speeches; public addresses of special purpose; interpretive reading and various modes of career communication.
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CMA 2200: Design in Visual Communications
3.00 Credits
Mount Saint Mary College
Students gain practice in graphic design especially in the print media with an emphasis on image making for concepts, products and individuals. Paper specifications, product processes, typefaces, packaging and design concepts are analyzed for aesthetic and commercial appeal. Iconographic design in brochures, logos and letterheads is also emphasized and the student will become aware of new options and technologies.
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CMA 2240: The Art of the Film
3.00 Credits
Mount Saint Mary College
Offers an analysis of the various techniques involved in the art of the film; attempts to relate films to the historical, social and cultural forces of their times. Outstanding films, American and foreign, are shown as part of the course to illustrate the techniques under discussion. Prerequisites: ENG 1010, ENG 1020.
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CMA 2310: Newswriting
3.00 Credits
Mount Saint Mary College
A course designed to treat the subject of newswriting, including reporting practices, such as interview techniques. Applied study of writing craft as accepted in current reporting for well-edited newspapers. Intended for any student who recognizes a need to know how to write clear, succinct reports. Prerequisites: ENG 1010, ENG 1020.
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CMA 2420: Oral Interpretation
3.00 Credits
Mount Saint Mary College
Training in the art of interpreting literature, stressing dynamics of voice and inflection and other special demands of the art. Prerequisites: ENG 1010, ENG 1020.
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CMA 3060: Television Criticism
3.00 Credits
Mount Saint Mary College
An application of the fundamental tenets of criticism to television, combined with a study of the special demands of mass communication and their impact on programming. Prerequisites: ENG 1010, ENG 1020.
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CMA 3080: Argumentation and Persuasion
3.00 Credits
Mount Saint Mary College
A study of the basic theories of argument and persuasion and their application to public relations, advertising and mass media through analysis, writing and oral presentations. Prerequisites: ENG 1010, ENG 1020.
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CMA 3090: Digital Video Production I
3.00 Credits
Mount Saint Mary College
Principles and practices of electronic video production and nonlinear editing, using digital camcorders and computer work stations. Prerequisite: CMA 2160. Priority: Media Studies majors.
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