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  • BA 305: PROJECT MANAGEMENT

    3.00 Credits
    Lincoln University - California

    The objective of this course is to prepare the graduate student for managing projects undertaken by an organization. It will cover concepts and skills used by managers to propose, plan, secure resources, budget, and lead projects teams to successful completion of their projects. It will provide graduate students with a holistic, integrative view of project management that describes how projects contribute to the strategic goals of the organization. (3 units)
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  • BA 307: OPERATIONS MANAGEMENT

    3.00 Credits
    Lincoln University - California

    The objective of this course is to prepare the graduate student for management of core operations of an organization. It will review core operations of manufacturing product design, sourcing and purchasing, scheduling and control, productivity improvements and overall supply chain design and management. In the industry, the course will review asset acquisition, business segments, production planning, job design, and overall productivity analysis and improvement. (3 units) Prerequisite: MATH 15 or BA 115
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  • BA 308: HUMAN RESOURCES MANAGEMENT

    3.00 Credits
    Lincoln University - California

    This course is concerned with those concepts pertaining to the prudent management of a firm's human resources. It deals with those being considered for positions, those parts of the firm, and those leaving. The concepts are found in the application of principles and norms for recruiting, selection, training, evaluation, and performance appraisal. The value of intra-firm contacts and discussion for matters of discipline and the negotiation of salary and wage matters is emphasized. Also covered are: labor relations, safety, supervision, incentive programs, federal and state regulation, particularly regarding discrimination, harassment, and environmental concerns. (3 units)
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  • BA 309: ETHICS OF BUSINESS MANAGEMENT

    3.00 Credits
    Lincoln University - California

    The course is an advanced review of ethical theories and value systems. Topics include moral issues, codes of ethics, conflict of interest, social and fiduciary responsibilities, the work ethics, and other situations which arise within business management. (3 units)
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  • BA 310: INTERNATIONAL ECONOMICS

    3.00 Credits
    Lincoln University - California

    This course is intended to deal with the fundamental theories of international relations, global interdependence, the modern nation- state system, and the causes of war and conditions of peace. It covers theories of direct foreign investments, behavior of MNCs, country risk analysis, money and finances, investment restrictions and incentives, prospects for international investments. (3 units) Prerequisite: ECON 20A
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  • BA 311: MARKETING RESEARCH

    3.00 Credits
    Lincoln University - California

    This course provides a comprehensive survey of qualitative and quantitative techniques used for studying marketing data and formulating marketing strategies. Emphasis is on questionnaire design; techniques used in collecting, evaluating, and analyzing data; and presenting findings. The course is project based, it focuses on data collection, design of marketing measurement instruments, and implementation of selected statistical techniques. (3 units) Prerequisites: BA 115, BA 304
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  • BA 312: BUSINESS RESEARCH METHODOLOGY

    3.00 Credits
    Lincoln University - California

    The course objective is to prepare the student for business research. Emphasis is on practical work and not on memorizing or deriving formulas. Ethical aspects of research are featured. Students are expected to develop understanding and practice in research techniques, writing of short reports, use of statistical tools and presentation techniques, preparation of effective tables and diagrams, as well as footnotes and bibliographical references. (3 units) Prerequisites: BA 115, BA 301
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  • BA 313: INTERNATIONAL MARKETING

    3.00 Credits
    Lincoln University - California

    An analysis of international marketing principles and organizations, including design of operations and products to meet consumer preferences in various parts of the world. Included is a study of international forms of business organization in social, economic, and cultural settings, as well as principles of international marketing management. (3 units) Prerequisite: BA 150 or BA 304
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  • BA 314: INTERNATIONAL FINANCE

    3.00 Credits
    Lincoln University - California

    A study of the theory and practice of international monetary relations; the gold standard; the balance of payments; foreign exchange management and determination; foreign exchange controls; the Euro-currency market; the international bond market; the virtue and functions of the IMF and the World Bank; and the global debt crisis. (3 units) Prerequisite: BA 140 or BA 303
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  • BA 315: INTERNATIONAL BUSINESS AND INVESTMENT STRATEGY

    3.00 Credits
    Lincoln University - California

    The nature and scope of international business; economic, political and cultural environments; national and international constraint and agreements; problems of general management associated with planning, financing, marketing, human resources, cultural problems, technology, and legal requirements with particular emphasis on the potentiality of direct investment in foreign lands. There will be assignments, which makes use of the Internet. (3 units) Prerequisite: ECON 20A
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