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Course Criteria
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3.00 Credits
An introduction and orientation to the graphic communications industry to include the history of printing, publishing, advertising and allied industries. The course emphasis is directed toward the lithographic printing process with an overview of screen printing, flexography and gravure reproduction. Production methods, substrates and product knowledge is emphasized. Students learn basic principles and applications of the offset printing process to include hands-on-training in: copy preparation, desktop publishing software, Macintosh and PC computers and reproduction photography. Other areas include film assembly, proofing, and plate making. The Corel Painter software applications are taught to introduce desktop publishing concepts, and the Macintosh operating system. Hours of class per week: 2. Hours of lab per week: 3.
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3.00 Credits
Web Page Design introduces graphic arts students to the world wide web and provides artistic and technical training on how a web page is created and designed. Using page-authoring software, students build and preview text, images and links. Students learn how to apply standard HTML formats without typing HTML codes. In addition, basic flatbed scanning techniques are applied to scan and apply graphic file formats acceptable for viewing on the World Wide Web. Adobe web-authoring software is used to coincide with Adobe graphic arts software used throughout the Visual Communications Technology Program. Macintosh and PC. Prerequisite: GA 101, Macintosh or Windows knowledge, or instructor's approval. Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
Advanced Graphic Communications builds on the principles and practices learned in GA 101. The course focuses on practical skills in halftone reproduction using densitometry, manual and automated vertical cameras. Students learn manual and electronic imaging techniques to include: posterization, duotones, film assembly, electronic imposition and color proofing. Offset press principles, imposition and finishing are reviewed. Designs are created using Macintosh computers, flat bed scanners, page make-up software, and laser printers and image setting equipment. The traditional film assemblies to new electronic image generating techniques are reviewed to familiarize students with past, present and future trade practices. QuarkXPressTM, software is introduced. Prerequisite: GA 101. Macintosh or Windows knowledge, or instructor's approval. Hours of class per week: 2. Hours of lab per week: 3.
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3.00 Credits
An introduction to electronic publishing and digital typesetting using Adobe PageMakerTM and/or Adobe InDesign software. This course builds on previous technical concepts learned. The course emphasizes the function of typefaces, type identification, point sizes, copyediting, proofreading, and setting up desktop files, style sheets, column guides, and trouble shooting, and editing skills. Computer use, memory requirements, file management, scanning, file formats, and image setting equipment are discussed. Students learn image-generating techniques used in advertising, newspaper and the commercial printing sector of the industry. Students gain practical skills in desktop publishing and design using the Macintosh computer. Software applications include Adobe PageMakerTM and InDesign. Prerequisite: GA 101 or Enrollment in Word Processing Certificate program. Hours of class per week: 2. Hours of lab per week: 3.
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3.00 Credits
Conceptual ideas are developed through the use of web page layout and design tools. In addition, students work with support software to create dynamic web pages. Animated Gifs, JPEG. file formats are created and used in conjunction with the software. The course defines tips and tricks used by the graphic arts professionals for combining creative artwork, graphics and text to prepare images for the World Wide Web. This course builds on basic web page design principles. Course projects include analyzing web sites, web color space, web page construction, and the application of design principles for a successful web page. Prerequisites: GA 102, MM 101, or instructors permission. Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
This course is designed to provide students with hands on training in basic and intermediate desktop publishing techniques using QuarkXPressTM software. Students gain experience by developing desktop publishing skills in the areas of typography, color, page layout and printing techniques. Through learning modules and course projects, students learn file management, setting preferences, working with master pages, creating style sheets, and setting tabs, proofing and editing skills. Black & white, color scanning techniques and high-resolution image-setting equipment and color copying systems are also discussed and utilized throughout the course work. Prerequisite: GA 104 or permission of instructor. Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
Adobe PhotoShop is a powerful pixel-based image manipulation program. The program features a wide range of image editing tools for adjusting black and white, color photos and artwork. The versatility of the program allows the home or office computer operator, graphic artists, photographers, illustrators, and service bureau personnel an opportunity to add a creative enhancement to an image by using it's special effects features. This course is for beginners to intermediate users who want to become familiar with the program and it's tools. The topics and training include toolbox identification and importing images from a photo C.D., cropping and rotating images. Use of special effects and special program filters is included. These applications are performed using the Apple Macintosh and the PC platform . Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
This course emphasizes technology, design and the terminology of digital photography. Students learn how to use electronic photography as a way to think visually. The use of digital cameras and electronic tools to alter and manipulate graphic images and photos is emphasized. Computers, pixel-based software and scanners increase technological understanding of digital photography. Students develop new approaches to design using digital technology and traditional design principles. Photo restoration, lighting, composition, balance, and special effects are introduced to enhance and stimulate visual creativity. Prerequisite: GA101, 125, AR 161, Macintosh PC experience or permission of instructor. Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
This course approaches the planning and design aspects of creating complete manual and electronic mechanicals. Emphasis is directed toward designing single and multi-color publications produced in advertising agencies, newspaper firms, in-plant printing facilities and commercial printing plants. Practical principles and applications for designing to printing equipment specifications are stressed. Job planning techniques using dummy's, thumbnail concepts and design principles are developed. Mechanicals are produced electronically with desktop publishing software. Impositions and proofing techniques are emphasized. Artwork and design concepts are developed manually, or by computer. Offset reproduction, paper specifications, sizes, uses and ink relationships are taught. Hours of class per week: 2. Hours of lab per week: 2.
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3.00 Credits
An in-depth study of graphic reproduction in relation to problem-solving techniques. Emphasis is directed toward lithography: photography, color proofing, and imposition techniques. Hands-on practice involving the use of electronic production equipment in a quality control environment is emphasized. Students use a variety electronic software and equipment to achieve acceptable designs for reproduction. This course is also supplemented with actual plant tours to enhance learning of production methods in the printing and publishing industry. Desktop publishing skills are enhanced by the advanced desktop publishing skills taught. Designing with Adobe IllustratorTM is emphasized. Prerequisites: GA 101, GA 103, MacintoshTM, PC experience or permission of instructor. Hours of class per week: 2. Hours of lab per week: 2.
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