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Course Criteria
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3.00 Credits
This course provides ongoing study and participation in radio and television broadcasting. Students will combine classroom discussion with hands-on experience at WITC, the Cazenovia College radio station. Station management, programming, promotion, and broadcast performance will be examined. Students will also participate in the management and operation of the college radio station. (Offered fall term)
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3.00 Credits
Want to be heard? Want to learn to advocate for the things you care about? This course in communication through debate will allow the participating student to feel more comfortable making their point and making things happen through both the spoken and written word. Topics covered will include: critical thinking, advocacy and reasoning, techniques in argumentation, and defense strategies. The course will conclude with participation in the annual Great Debate on the Cazenovia College campus. (Offered spring term)
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3.00 Credits
We are a media-saturated society. The purpose of this course is to gain perspective about the role of the media in our lives. We will explore the development of mass communication and the impact of television, radio, the Internet, the news, popular music, and cinema on our perception of reality and our judgment of what is important. We will also consider the depiction of gender and ethnicity in the media, the distortion of fame, media ownership, commercialism, freedom of expression, and the huge role of the media in modern elections. (Offered alternate fall terms) Prerequisite: EN101 Academic Writing I
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3.00 Credits
The purpose of this course is to advance journalistic writing and editing skills. Students will move beyond the inverted pyramid and explore a broader range of writing styles. The course will also focus on assignment and copy editing. Students will undertake and in-depth examination of the news values that guide story development in relation to the campus community. Students will also learn copy editing techniques based on Associated Press Style Book. This course will prepare students for leadership positions on The Quad Staff. Prerequisite: CM 231 Introduction to Journalism.
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3.00 Credits
This course will examine the importance of public communication for social change, participation, the expression of power and crisis management. Topics covered will include: the primary methods of public communication; the fundamentals of policy creation at both the local and national level; the role of individuals and groups in promoting solutions to large problems; and effective advocacy strategies. Specific examples of successful advocacy and practical application of concepts will be emphasized throughout the course. (Offered alternate fall terms) Prerequisites: EN 201 Academic Writing II.
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3.00 Credits
Persuasion is everywhere. This course will examine key theories and concepts about persuasion in a variety of contexts including personal interaction, politics, advertising, and the media. The student will consider visual images, language, reasoning, and motivation to gain awareness and understanding about the positive and negative force of persuasive communication. (Offered alternate spring terms) Prerequisites: CM 110 Introduction to Human Communication and EN 201 Academic Writing II or permission of the instructor.
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3.00 Credits
The professional and civic world is a matrix of organizations. By understanding the structure, culture and communication environment of various organizations students can be more effective in both their professional and civic lives. This course will examine a range of theories and concepts about management and communication culture in various organizations. The role of leadership, interpersonal relationships, and ethical participation in organizations will be important throughout the course. The course will also introduce students to the use of the communication audit as a research tool. (Offered alternate fall terms) Prerequisites: CM 110 Introduction to Human Communication and EN 201 Academic Writing II or permission of the instructor.
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3.00 Credits
This course is designed for students who have already taken CM 230, Introduction to Journalism, and who wish to further develop their skills as journalists. Students in this course will serve as advanced writers and editors for The Quad, the Cazenovia College student newspaper. Students will build on their skills to identify newsworthy stories, pursue relevant information, and prepare news stories, features and editorials. Format, style, policy and consistency will also be covered. Honors requirements will be provided upon commencement of the course. May be taken two times for credit. (Offered fall and spring terms) Prerequisite: CM 231 Introduction to Journalism and CM 331 Feature Writing and Editing.
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3.00 Credits
This course will explore key advanced areas in the study of communication and rhetoric. Each student will deepen his or her understanding of core communication concepts and their application in a range of different situations. Course material will be drawn from both historical and current media resources. Topics covered include: Power and Participation; Ethics; and Crisis Communication. (Offered alternate spring terms) Prerequisites: CM 110 Introduction to Human Communication; EN 201 Academic Writing II; and CM 301 Communication Forms and Techniques or permission of the instructor.
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3.00 Credits
This course is designed to provide upper level students in the Communication Studies program with the opportunity to further develop and apply their knowledge in the professional world. Students will participate in a structured, supervised internship experience at an appropriate venue related to the communication field. Opportunity for support and reflection will be provided through interaction with course faculty and other participating students. (Offered fall and spring terms) Prerequisites: CM 110 Introduction to Human Communication; EN 201 Academic Writing II; and CM 301 Communication Forms and Techniques or permission of the instructor.
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