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Course Criteria
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1.50 Credits
A comprehensive, fast-paced, hand-on course in managing a professional event/meeting, including the practical skills and tools needed for successful planning. This course may also be offered online. Transfer Credit: CSU.
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1.50 Credits
This course provides a thorough and systematic approach to risk management that ensures the understanding and use of safeguards to produce safe and successful meetings or events. This course may also be offered online. Transfer Credit: CSU.
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1.00 Credits
The course is designed to give the student an understanding of Incentive Travel and how it differs from all other forms of travel. It outlines the type of client and sales person who is likely to find Incentive Travel a motivational tool, why it is effective, how to return on investment (ROI) makes these programs popular. ADVISORY: Hotel Management A265, A266, A267, A270. Transfer credit: CSU.
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1.00 Credits
Get the most comprehensive guide to destination management. From tours to transportation, from entertainment to local rules of etiquette, the Destination Management Company (DMC) is the premier resource that finds the right venue, location, speaker, and vendor to ensure a highly professional and successful program. This course may also be offered online. Transfer credit: CSU.
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1.50 Credits
This course examines essential techniques for successful promotion of products and services. An emphasis is placed on the hotel, meeting, and event environments. Creative ideas and practical tools learned will help increase the effectiveness of the marketing dollar. This course may also be offered online. Transfer Credit: CSU.
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1.00 Credits
Review of the most successful techniques for managing trade shows, sales promotion events, staff meetings, and other corporate events. Focus is placed on how to produce meetings/events with creative flair while staying within a budget. This course may also be offered online.
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1.00 Credits
Promoting and managing large and small sporting events including event logistics, sponsorship, successful marketing strategies and professional management skills. This course may also be offered online. Transfer Credit: CSU.
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1.00 Credits
This course covers the practical skills necessary to launch, operate, and grow a successful event management business. Focus is placed on how to develop a business plan, manage finances, market, and approach event management as a small profit- making business. This course may also be offered online. Transfer Credit: CSU.
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1.00 Credits
Provides a comprehensive plan for identifying, evaluating, soliciting, selling, managing, and coordinating long-term fund-raising and/or sponsorship deals. Develop skills to manage events and work successfully as a staff professional or volunteer. This course may also be offered online. Transfer Credit: CSU.
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1.00 Credits
This course will assist in developing elements of design, coordination, and execution in preparing and planning weddings. Career opportunities in the lucrative bridal industry will also be discussed. This course may also be offered online. Transfer Credit: CSU.
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