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Course Criteria
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Fundamentals of Adobe Creative Suite - Mac. A project and exercise-based approach to learning the programs used by graphic designers on Macintosh computers, covering the fundamentals of the latest versions of the Adobe Creative Suite series: Adobe Illustrator CS, InDesign CS, and Adobe Photoshop CS. These programs are prerequisite for all those interested in working within the design and publishing industries. The use of scanners for importing both art and text will also be investigated. Instruction in the course is tutorial-based, with supplemental lectures and demonstrations. 2 hours lecture, 4 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Graphic Technology for the Artist and Designer. Prerequisites: ARGD 200. A survey of the techniques used in the production of all printed materials; the use of materials and equipment commonly used by commercial printers, graphic designers, photographers, and printmakers. 3 hours lecture.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Typography I. Prerequisites: ARGD 200. Special fee. Typographic design including headline, body copy design and the fine points of kerning, leading column width, copy color, mixing of faces and use of negative space in typographic composition. Hand and computer comping of type. Current trends in typography. 4 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Design in Visual Culture. This course traces the development of visual communication from the first cave paintings to the present day. Presentations cover a wide range of visual communication, from printed forms - books, posters, packaging, and advertisements - to electronic media - television, computers, and the Internet. Emphasis is placed on how cultural and technological developments have affected our viewpoints of the relationship and use of images and typography. This course utilizes Blackboard for weekly quizzes and exams. 3 hours lecture.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Graphic Design, Intermediate. Prerequisites: ARGD 210 and 211. Special fee. Layout and mechanicals. Printing methods and proper preparation of mechanicals and computer files for pre-press and printing. Advanced comping methods (computer, printing papers, marker comping). Continued development of portfolio of student work. 4 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Graphic Design, Advanced I. Prerequisites: ARGD 300. Special fee. Class emphasis is on reinforcing the design process, along with learning the business of design, i.e., bidding, contracts, scheduling and client presentation. In-class work time is divided between studio and computer lab. Student will develop a portfolio of their work for final review. 4 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Interactive Multimedia Design. Prerequisites: ARGD 210 or permission of instructor. Special fee. This course is an introductory experience in multimedia design on the Macintosh computer. It provides students with a conceptual background and the working knowledge necessary to produce a variety of interactive multimedia materials for the Web and presentation visuals. The focus of the course is on developing the skills, techniques, and creative components needed to create interactive and animated visuals, including the integration and editing of audio and video components. Current predominant software will provide the instructional course platform. 2 hours lecture, 2 hours lab.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Typography II. Prerequisites: ARGD 221. Special fee. Design analysis of identity systems from cottage industries to corporate giants. Development, presentation, consistency and projected public image. Historical roots of identity symbols and systems from ancient to contemporary in religious, political and social usage. Design problems in logo and system design. 4 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Advanced Computer Graphics. Prerequisites: ARFD 210 and 211. Special fee. Advanced problems in graphic design on the Macintosh computer. Emphasis will be placed on utilizing the Macintosh for solving design problems. Advanced page layout and graphic programs will be explored. Course is oriented toward the graphic designer. 2 hours lecture, 2 hours studio.
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3.00 Credits
College: COLLEGE OF THE ARTS Department: ART AND DESIGN Credits: 3.00 Advertising Design. Prerequisites: ARGD 300. Special fee. The specific nature of advertising and its connection to graphic design. What is involved in creating an advertising campaign. How designers work with advertisers and copywriters. A brief history of advertising and advertising agencies. 4 hours studio.
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