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BUS 4410: Sales and Sales Management
4.00 Credits
Centenary University
4 credits Prerequisite: BUS2010 This highly interactive Marketing course focuses on the sales effort at each stage along channels of distribution from producer to ultimate consumer and how to apply the basics of personal selling. The course provides an understanding of the problems and techniques involved in organizing and managing a sales force. Development of a sales plan is highlighted.
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BUS 4410 - Sales and Sales Management
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BUS 4420: Advertising Management and Integrated Marketing Communications
4.00 Credits
Centenary University
4 credits Prerequisites: BUS2010 and Senior Standing This course covers all phases of advertising and IMC management including research, creative and media strategy, planning, execution and evaluation. The course focuses on the integration of all promotional elements including sales, sales promotion, direct marketing and public relations.
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BUS 4420 - Advertising Management and Integrated Marketing Communications
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CGS 2003: Essentials of Global Politics
4.00 Credits
Centenary University
4 Credits Prerequisite: POL1001 This course is intended to provide a straightforward account of the main historical developments in the evolution of the international system and the principal components of contemporary global politics. International relations will be studied through a focus on the institutions that emerged during 1815 through 1945 so as to explore the continuities and changes evident in the sovereign state and the emerging contemporary global political system. (POL2003)
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CGS 2003 - Essentials of Global Politics
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CGS 3004: Forms of Global Governance
4.00 Credits
Centenary University
4 Credits Prerequisite: CGS2003 This course introduces the intricate interplay of global change and governance and the large-scale transformations of political, economic and cultural relations and the changing roles of state and non-state actors involved in creating stability and instability in the global environment. (POL3004)
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CGS 3004 - Forms of Global Governance
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CGS 3005: Peace and Conflict Analysis
4.00 Credits
Centenary University
4 Credits Prerequisite: CGS2003 The prominent sources of ongoing conflict in the global system are explored with the objective of discovering the most effective methods of peace-making and peace-keeping. Specific subjects of study will include conflict generated by: ethnic and religious rivalry, resource competition, proliferation of weapons, hunger and disease, patterns of migration, and transnational social movements. (POL3005)
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CGS 3005 - Peace and Conflict Analysis
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CGS 3006: Global and Regional Studies
4.00 Credits
Centenary University
4 Credit Prerequisite: CGS2003 Each semester a specific region of the globe will be studied in depth. Areas of study may include: the contemporary Middle East, European economic and political integration, African unity and disunity, the changing role of the North Atlantic Treaty Organization and the European security system, and the evolving role of the United Nations. (POL3006)
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CGS 3006 - Global and Regional Studies
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CGS 3100: Topics in Political Science:Introduction to the Study of Terrorism
4.00 Credits
Centenary University
4 Credits Prerequisite: CGS2003 This course explores broadly: how we define Terrorism; 9/11 as a defining event in the American experience related to terrorism; combating terrorism (counterterrorism); and terrorists, conventional weapons and WMD. (POL3100)
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CGS 3100 - Topics in Political Science:Introduction to the Study of Terrorism
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CGS 3101: Topics in Political Science:Global Humanitarian Organizations
4.00 Credits
Centenary University
4 Credits Prerequisite: CGS2003 This course explores the attributes of most humanitarian-based international organizations and ultimately focuses on the United Nations system and its constituent instrument, the Charter. The organs and programs of he UN and other organizations are explored. (POL3101)
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CGS 3101 - Topics in Political Science:Global Humanitarian Organizations
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CGS 4001: Senior Global Humanitarian Service Project
4.00 Credits
Centenary University
4 Credits Prerequisite: Senior Standing In this capstone course for the Global Studies major, students will participate in a humanitarian service project approved by the director of the Global Studies program.
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CGS 4001 - Senior Global Humanitarian Service Project
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CHA 1001: Elementary Chinese I
4.00 Credits
Centenary University
4 Credit The students will become familiar with the basic structures and syntax of the language. Informal and formal modes of speech are introduced.
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CHA 1001 - Elementary Chinese I
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