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MKT 300: Marketing Planning
3.00 Credits
Saint Catharine College (CLOSED)
This course designed as an introduction to marketing and will cover the four "P's" of marketing: Product, Price, Place and Promotion. A comprehensive marketing plaincluding the four "P's" plus various other areas, i.e. objectives, strategies, and implementation will baddressed by the student. Prerequisite: BUS 222.
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MKT 300 - Marketing Planning
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MKT 385/485: Advanced Topics in Marketing
1.00 - 3.00 Credits
Saint Catharine College (CLOSED)
These courses are designed for study of specific topics and/or current developments in Marketing. May be repeated for credit as topics vary. Offered at the discretion of the College. Prerequisite: Departmental approval.
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MKT 385/485 - Advanced Topics in Marketing
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MKT 400: Sales Management
3.00 Credits
Saint Catharine College (CLOSED)
This courses focuses on what it takes to be successful in managing the sales function in a personal, direct sales environment. It asks the student to put himself/herself in the position of being a prospective sales manager. This context helps the students to better relate to the realities of the environment and how the concepts of the course can be applied to practical sales management situations, and management performance requirements. The course will provide the systematic framework for understanding how sales is distinguished from marketing, and what it takes to effectively manage the sales function.
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MKT 400 - Sales Management
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MKT 410: International Marketing
3.00 Credits
Saint Catharine College (CLOSED)
This course develops the knowledge and understanding of the global marketing environment and of concepts, tools and theory. The perspective of the course is managerial, i.e. the ability to identify opportunities, resolve problems, and implement solutions and programs. Introduction to several concepts used in Global marketing, management, relating these to managerial decisions throughout the world. The course will build skills involving cultural awareness, the assessment of political risk, reliable sources of global information, the intricacies of tariff and non-tariff barriers, and the development of global brands. The course will also focus on small groups of useful concepts and frameworks that are used in global market analysis. Prerequisite: MKT 300.
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MKT 410 - International Marketing
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MKT 420: Marketing Research
3.00 Credits
Saint Catharine College (CLOSED)
This course will provide a clear understanding of how the research process works. It will provide preparation for the workforce in Marketing Research. Prerequisite: IDS 300 and MKT 300.
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MKT 420 - Marketing Research
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MOA 185/285: Topics in Medical Office Assisting
1.00 - 3.00 Credits
Saint Catharine College (CLOSED)
Designed for study of specific topics and/or current developments in medical office assisting practice. May be repeated for credit as topics vary. Offered at the discretion of the College. Prerequisite: Departmental approval.
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MOA 185/285 - Topics in Medical Office Assisting
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MOA 201: Insurance Billing & Coding
3.00 Credits
Saint Catharine College (CLOSED)
Introduction to the fundamentals of insurance reimbursement and coding with emphasis placed on procedures for accurate coding using the ICD, CPT, and HCPCS systems. Prerequisite: AOM 202, BIO 110
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MOA 201 - Insurance Billing & Coding
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MOA 210: Medical Office Procedures
4.00 Credits
Saint Catharine College (CLOSED)
Concentration on the administrative duties required to manage a medical environment. Skills taught include scheduling, patient education, and accounting for healthcare organizations. Emphasis is also placed on assisting the student in planning and directing a successful job search.
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MOA 210 - Medical Office Procedures
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MOA 220: Basic Diagnostic Procedures
4.00 Credits
Saint Catharine College (CLOSED)
Concentration on the clinical duties required of a medical assistant. Skills taught include specimen collection, diagnostic testing, respiratory testing, and phlebotomy.
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MOA 220 - Basic Diagnostic Procedures
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MOA 290: Clinical and Professional Education I
2.00 Credits
Saint Catharine College (CLOSED)
Students participate in clinical practicum settings at a physician's office, health clinic, or hospital and related integrating seminars in the department. Specific competencies will be completed during the clinical experience.
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MOA 290 - Clinical and Professional Education I
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