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Course Criteria
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3.00 Credits
Study fundamentals of photography, use of digital cameras, photo editing, and use of photography in a variety of media to tell stories.
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3.00 Credits
Investigative reporting on agencies, governments and entities, such as courts, non-profit organizations, health departments and businesses, which maintain public records.
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3.00 Credits
Report on beats such as business, education, environment, health, sports, or technology. Topics vary semester to semester.
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3.00 Credits
Develop creative nonfiction stories suitable for publication in magazines, online sites, newspapers, newsletters, and trade journals. Course covers every step of the entrepreneurial process, from developing ideas, to researching, reporting, writing, producing and marketing.
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3.00 Credits
Edit text and design pages to achieve clear, concise and compelling content. Improve communication by learning the proper use of grammar, spelling, punctuation and style.
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3.00 Credits
Introduction to multimedia journalism; use and study of contemporary tools for information gathering, reporting and interacting with audiences.
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3.00 Credits
Theory and principles related to a variety of interviewing settings: employment, information, and advising; role of interviewer and interviewee; use of role playing; outside class exercises such as real interviews and written reports. Same as EMB 360 and CMST 360.
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3.00 Credits
Processes and practices of advertising, conception, organization, market research, copy writing, ad layout and production, media selection and scheduling, and assessment of impact.
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3.00 Credits
Principles and practice in writing effective advertising copy in printed media and broadcast.
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3.00 Credits
Trends and issues in advertising across media; emphasis on study of advertising campaigns.
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