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MCOM 101: Concepts of Communication
3.00 Credits
University of St Francis
provides a general introduction to interpersonal, small group, organizational and cultural communication theories, and emphasizing analysis of communication behavior in variety of settings.
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MCOM 101 - Concepts of Communication
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MCOM 103: Introduction to Mass Communication
3.00 Credits
University of St Francis
introduces the MCOM major to fundamentals of human communication and emphasizes the development and function of current mass communication technologies (print, film, radio, TV and web) and their forebears. Focus on socio cultural, aesthetic, economic, legal and political contexts and effects of mass media systems and content.
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MCOM 103 - Introduction to Mass Communication
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MCOM 122: Basic Photography
3.00 Credits
University of St Francis
an introduction to the principles and techniques of photojournalism for use in print, broadcast and other journalistic mass media. The student will learn to use a traditional, film based adjustable camera, basic chemical darkroom techniques, film selection, and implement photographic composition. (IAI Course # MC 921)
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MCOM 122 - Basic Photography
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MCOM 135: Broadcast Announcing
3.00 Credits
University of St Francis
introduction to radio and television communication principles and practical announcing techniques. Laboratory experiences are designed to cultivate professional announcing skills and to lead to the development of an effective on air personality. Applicable to audio, video and web content production.
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MCOM 135 - Broadcast Announcing
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MCOM 142: Speech Communication
3.00 Credits
University of St Francis
examines the basic theory and practice at the heart of public speaking. Draws upon both ancient and modern perspectives, from one of the original components of Western liberal arts to modern theories of persuasion, in order to reduce speech apprehension and provide practice in the research, writing, and delivery of speeches to inform, persuade, and entertain. (IAI Course # C2 900)
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MCOM 201: Principles of Public Relations
3.00 Credits
University of St Francis
introduces essential concepts and techniques, including origins and evolution of public relations, functions of public relations in and out of the organization, opinion formation and change, maintenance of organizational image and culture including writing news releases, planning and executing a public relations campaign, and event planning. Prerequisite: MCOM 213.
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MCOM 211: Writing And Reporting For The Electronic Media
3.00 Credits
University of St Francis
deals with the unique problems and skills involved in handling sources of information and writing news, advertising and editorial copy for broadcast radio, television and the Internet. Prerequisite: ENGL 111 and ACAF 102 (or ENGL 112). (IAI Course # MC 917)
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MCOM 211 - Writing And Reporting For The Electronic Media
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MCOM 213: Writing Across The Media
3.00 Credits
University of St Francis
- Survey of the fundamentals of writing for the print and electronic media (particularly newspapers and radio) and public relations. Analyze professional writing and current trends in media.Writing intensive. Prerequisite: ENGL 111 and ACAF 102 (or ENGL 112).
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MCOM 214: Writing Across The Media II
3.00 Credits
University of St Francis
- Survey of the fundamentals of writing for the print and electronic media (particularly magazines, television, and the Internet) and advertising. Analyze professional writing and current trends in these media.Writing intensive. Prerequisite: ENGL 111, ACAF 102 (or ENGL 112), MCOM 213.
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MCOM 222: Digital Photography
3.00 Credits
University of St Francis
offers an opportunity to study and practice film less photography using digital tools. The practice and possibilities of digital still and motion photography cameras will be presented as well as the history of photojournalism. Students will manipulate the resulting digital imagery in image editing package such as Adobe PhotoShop. Digital color models and theory will also be covered. (Mac platform) Prerequisite: MCOM 122.
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