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AD 381: Human Resource Management
3.00 Credits
Lincoln Christian University
An examination of employment law, job analysis, staffing, training, performance appraisal, compensation, discipline, unions, strategy and planning, and ethics. Includes a team-based HRM training project. (3)
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AD 381 - Human Resource Management
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AD 395: Human Resource Management
3.00 Credits
Lincoln Christian University
A survey of common concerns in human resource management, including employee selection, personnel orientation and training, evaluation, and promotion. (3)
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AD 395 - Human Resource Management
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AD 398: Organizational Management
3.00 Credits
Lincoln Christian University
An examination of the functions of management, including planning, organizing, staffing, and leading an organization. Special attention will be given to providing principle-centered leadership in the organization. (3)
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AD 405: Ethics and Leadership
3.00 Credits
Lincoln Christian University
This course acquaints the student with the basic issues of ethics and Christian character development in regard to leadership skills. The goal of this course is to help the student develop an ethical understanding of Christian character and the leadership that emerges from ethics development. Same as PH 405. (3)
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AD 405 - Ethics and Leadership
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AD 450: Not-for-Profit Organizations
3.00 Credits
Lincoln Christian University
An examination of starting not-for-profits, strategic planning, mission, and program development and implementation, developing and managing volunteers, staff, and boards, community relations, and ethics. (3)
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AD 450 - Not-for-Profit Organizations
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AD 451: Not-for-Profit Finance
3.00 Credits
Lincoln Christian University
An examination of financial planning and forecasting, budgeting, grantsmanship, major gift programs, planned giving, special events, direct fundraising, relationship management, marketing, and ethics. (3)
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AD 451 - Not-for-Profit Finance
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AD 471: Marketing Research
3.00 Credits
Lincoln Christian University
An examination of research processes, data collection, data interpretation and analytical analysis, and summary reporting. Includes a team-based marketing research project. Prerequisite: AD 370. (3)
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AD 471 - Marketing Research
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AD 472: Integrated Marketing Communication and Advertising
3.00 Credits
Lincoln Christian University
An examination of brand strategy, management, measurement, advertising, promotions, public relations, and direct marketing. Includes a team-based IMC and advertising project. Prerequisite: AD 370. (3)
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AD 472 - Integrated Marketing Communication and Advertising
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AD 473: Buyer Behavior and CRM
3.00 Credits
Lincoln Christian University
An examination of consumer and business buyer decision making, determinants of buyer behavior, influencing buyer behavior, customer service, and customer relationship management. Includes a team-based CRM project. Prerequisite: AD 370. (3)
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AD 473 - Buyer Behavior and CRM
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AD 480: Principles of Management
3.00 Credits
Lincoln Christian University
An examination of planning, organizing, staffing, leading, controlling, decision making, project management, and ethics. Includes a team-based management project. (3)
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AD 480 - Principles of Management
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