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Course Criteria
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3.00 Credits
Studies fundamentals of copywriting in mediated communication. Provides information about the psychology of advertising, advertising appeals, strategy, and structure of ads and other marketing materials. Includes exercises in basic principles of copywriting for print, electronic and digital media. Prerequisite: COJO 2100.
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3.00 Credits
Studies how organizations can improve their relationships with their publics. Explores public opinion and how to research audiences. Explains different skills needed in the field, including its relationship to advertising and marketing. Prerequisite: COJO 2100.
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3.00 Credits
Provides history and overview of origin, development and evolution of documentary films, focusing on U.S., British and Canadian films. Examines documentary function, form, production techniques, as well as present and future role in the global community. Prerequisites: COJO 1000 and junior standing.
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1.00 - 12.00 Credits
Review and evaluation of approved internship experience. At the conclusion, students must submit a journal containing work samples and a critique of their performance and internship experience. Maximum of 6 hours of internship credit can be used to fulfill requirements of the major. Prerequisites: signed contract and 9 hours in the department.
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3.00 Credits
Studies role of communication technology in functioning of society. Examines history of effects on personal growth, self-concept, world view, creative thinking, personal relationships and social processes. Prerequisite: COJO 1000 or 1040.
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3.00 Credits
Intensive introduction to reporting, writing, producing, editing, and managing content for the web. Integration of writing, photography, social media, audio, video, and blogging for both journalism and strategic communication (e.g., public relations, marketing). Focus on grammar, AP style, deadlines, accuracy, news judgment, ethics, and appreciation of our diverse society. Prerequisites: COJO 2100
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3.00 Credits
Examines the intersection of politics and communication. For example, may cover politics and media, interpersonal political discussion, organizational and governmental political communication, political campaigns, politics and technology, etc. Moreover, it may cover the effects of political communication on individuals' opinions and behavior. Cross listed with POLS 3550. Prerequisites: COJO 1000, COJO 1040, or POLS 1000.
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3.00 Credits
This course will assist students in a study of the concept of family from a communication perspective. The goals of the course include: 1. To introduce students to the wide range of family experiences in the 21st century; 2. To develop knowledge regarding the major communication theories used to analyze families and their interaction; 3. To allow students the opportunity to analyze your own family situations, and those of your classmates, in order to benefit you both academically and personally, to provide new insights into the people with whom you share your lives as well as others who live in your communities. Restricted to juniors and seniors. Prerequisite: COJO 1040.
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3.00 Credits
The study of the processes underlying the production of news in the mass media with special emphasis on how those processes affect the news and have an impact on society. Examines the function of news, values, and objectivity in the news, outside influences, and news as entertainment. Prerequisites: COJO 1000 and 9 hours in the department.
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3.00 Credits
Studies ethical and related problems of mass communication from contemporary and historical viewpoints. Critical analysis of the performance of the mass media. Prerequisites: COJO 1000 or 1040 and 6 hours in the department.
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