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Course Criteria
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3.00 Credits
This course introduces students to a variety of data analysis techniques used in planning, decision-making, problem-solving, and process control functions common to the business world. The course develops the critical-thinking skills needed to identify and interpret statistical reasoning that supports the interpretation of data and emphasizes the meaning and use of statistical information. Prerequisite: ASB 151 or equivalent.
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3.00 Credits
Managerial accounting involves the use of economic and financial information to plan and control many of the activities of the business entity, and to support the management decision-making process. In this course, the acquisition, analysis and reporting of accounting information are examined from the perspective of effective management decision-making, with special emphasis on the planning and control responsibilities of managers. Prerequisite: ASB 205 or equivalent.
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3.00 Credits
This course provides students with a basic introduction and foundation for the methods of economic thinking and, specifically, microeconomics as applied to individuals and individual organizations within the economy. It leads students to consider how and why individuals and societies choose to use the resources available to them and the results of those choices.
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3.00 Credits
This course provides a basic foundation in principles of macroeconomics as applied to the overall economy and its behavior. It leads students to consider how and why the economy is affected by periods of expansion and recession, by inflation and unemployment, and by foreign trade and exchange, as well as other economic variables. It also reviews, in detail, the supply and demand relationship among goods, services, and labor as they apply to a global economy.
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3.00 Credits
In this course, the student learns the latest financial management techniques using spreadsheet applications to optimize the wealth of a business. It provides a foundation by addressing such topics as the role of finance, the mathematics of finance, and the theories of how to value a business. The course also covers the management of accounts receivable and inventories, financing long-term assets, issuing stocks and bonds, and the constraints of taxes and regulations.
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3.00 Credits
This course provides a basic overview of legal principles, and provides an intermediate-level study of the nature, formation and application of those principles in the business environment.
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3.00 Credits
This course provides the student with an overview of entrepreneurship in today's business environment. The course is a combination of theory and practical application. Students will become more aware of how to make the decision to become an entrepreneur, how to start a business, how to market the product or service, how to secure financing, how to handle the financial management of their operation, and how to address governmental regulations pertaining to small business.
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5.00 Credits
Organizational strategic planning has long been identified as a crucial factor in organizational performance. This course presents the theory, research, and practice of strategic planning in organizations. That includes consideration of the impact of strategic planning on organizational performance, choosing strategies and strategy implementation, and evaluation. Through a detailed case study, students will apply this knowledge using a framework that integrates prior learning from previous BSBA courses. The main product of this course is an individually written, comprehensive, integrative case study of strategic planning. Prerequisite: completion of all other BSBA major coursework.
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3.00 Credits
This foundation course explores the elements and principles of design using traditional and digital tools and materials. Lab fee.
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3.00 Credits
This course is an introduction to the historical events, visual styles, and basic technical methods of black-and-white photography. This course will cover camera techniques, film exposure, processing and black-and-white printmaking methods. Individual and group discussion will facilitate technical and aesthetic comprehension of photography as a means of personal expression. Lab fee.
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