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Course Criteria
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3.00 Credits
Prerequisite(s): University Advanced Standing. Examines the complex relationship between human communication and the social worlds in which we live. Looks at ways behavior in roles, institutions, and culture are socially constructed through language. Examines discourses and their roles in constructing social phenomena, with an emphasis on the relationships between discourse and power.
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3.00 Credits
Prerequisite(s): University Advanced Standing. Evaluates communication concepts and research specific to the distinct field of inquiry known as Family Communication. Reviews family communication concepts such as privacy, conflict, intimacy, difficult conversations, family storytelling, and family communication patterns. Includes quantitative and qualitative research methods.
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3.00 Credits
Prerequisite(s): University Advanced Standing. Encourages students to critically analyze leadership in terms of interpersonal effectiveness and professionalism from both a theoretical and practical perspective. Examines power and influence in leadership-related group and team communication. Advances oral and written communication, interpersonal communication, and emotional intelligence in crisis scenarios.
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1.00 Credits
Prerequisite(s): University Advanced Standing. Presents lectures by guest speakers emphasizing current public relations and communication topics concerning the student, community, nation, etc. Exposes students to varying topics and industry experts each semester. May be repeated for a maximum of 2 credits toward graduation.
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3.00 Credits
Prerequisite(s): University Advanced Standing. Examines theories and research of media and politics. Analyzes the intersection between traditional and emerging media platforms and current issues in political campaigns, attitudes towards politics, and democratic participation.
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3.00 Credits
Prerequisite(s): University Advanced Standing. Provides industry experience in a public relations firm setting working in corporate and nonprofit sectors. Applies writing, media relations, event planning, branding, copy editing, content creation, and social media management for real-world organizations consistent with accepted public relations practices. Teaches market and consumer research and provides regular contact with clients. Prepares students to create and implement public relations campaigns, including evaluations for client work.. Software fee of $45 applies.
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3.00 Credits
Prerequisite(s): University Advanced Standing. Provides student newspaper staff experience in writing, editing, and publishing. Allows students to work on the student newspaper and complete specific learning objectives related to print production, such as news and feature writing, columns, and editorials. Focuses on layout, production, photography, advertising, and sales in a real-world newspaper environment. May be repeated for a maximum of 6 credits toward graduation. May be graded credit/no credit.. Lab access fee of $20 applies.
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3.00 - 6.00 Credits
Prerequisite(s): Instructor Approval and University Advanced Standing. For upper division students working towards a Bachelor of Arts or a Bachelor of Science degree in Applied Communication and/or Public Relations and Strategic Communication. Provides a transition from school to work where academic concepts are applied to actual practice through on-the-job experience commensurate with upper-division classroom instruction. Requires instructor approval. May be repeated for a maximum of 6 credits toward graduation. May be graded credit/no credit.
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3.00 Credits
Prerequisite(s): Instructor Approval and University Advanced Standing. Teaches competitive case studies with a public relations emphasis. Focuses on development, research, execution, and evaluation of strategic communication planning for a client. Prepares students to compete in regional or national competitions.. Software fee of $45 applies.
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3.00 Credits
Prerequisite(s): COMM 2300, COMM 3520, and University Advanced Standing. Applies PR skills, case studies, and writing analysis to create strategic public relations campaigns for a number of clients. Requires students to generate a portfolio of work for clients.. Software fee of $45 applies.
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