|
|
|
|
|
|
|
Course Criteria
Add courses to your favorites to save, share, and find your best transfer school.
-
3.00 Credits
Advanced editing for the news media. Emphasis on news judgment, the use of language, and copyediting for the print media. Prerequisite: JOUR 3303.
-
3.00 Credits
A study of the major areas of media law, including the First Amendment, libel, privacy, regulation of the broadcast media and advertising, free press-fair trial issues, reporters' privilege, copyright, and other relevant areas. Prerequisite: JOUR 2311.
-
3.00 Credits
Advertising with an emphasis on the print and electronic media. Layout, design, and the evaluation of advertising campaigns are emphasized.
-
3.00 Credits
Study of video communication for television and corporate applications with an emphasis on design, production, and evaluation.
-
3.00 Credits
An intensive study of the writing of advertising copy and the principles of advertising layout for the print and broadcast media. Prerequisite: JOUR 3340.
-
3.00 Credits
A study of use and layout of photographs in newspapers, magazines, types of printing, caption writing, the picture story, picture essay, and multi-image presentations. Students will be given the opportunity to acquire experience in print publication assignments.
-
3.00 Credits
Survey of public relations including the nature of communication, public opinion and persuasion, theories, principles, techniques, and media use.
-
3.00 Credits
Experience in operation of equipment used for recording, retrieving, and communicating information. Emphasis will be on message design, information delivery systems, and their application to communication theory for small and mass audiences.
-
3.00 Credits
Study of the development and growth of American media from colonial times to the present; examination of the social, economic, and political relationships of the media within historical environments.
-
3.00 Credits
An examination and application of the writing skills required in public relations and advertising. Competency is developed in writing news releases, feature articles, newsletters, advertising copy, magazine articles, and brochure copy. Note: A student may not receive credit for both JOUR 3355 and JOUR 3395. Prerequisites: JOUR 2311 and JOUR 3340, or JOUR 3375.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Privacy Statement
|
Terms of Use
|
Institutional Membership Information
|
About AcademyOne
Copyright 2006 - 2024 AcademyOne, Inc.
|
|
|