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MKTG 344: Marketing Promotion
3.00 Credits
Abilene Christian University
fall, spring. A review of sales and advertising functions, as well as publicity, public relations, and sales promotion. A strategic planning perspective will be assumed. Prerequisite: MKTG 340, with a grade of "C" or better.
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MKTG 419: International Marketing
3.00 Credits
Abilene Christian University
on demand. Emphasizes the issues, problems, and decisions facing managers of international marketing, the complex environment in which international marketing occurs, and ways of integrating and coordinating marketing programs in diverse markets. Prerequisites: MKTG 340, with a grade of "C" or better.
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MKTG 432: Data Mining
3.00 Credits
Abilene Christian University
fall. Survey of the emerging technologies used to uncover patterns and associations in large databases for improved decision making in the marketing arena. Prerequisite: IS 322 with a grade of "C" or better. Same as IS 432.
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MKTG 495: Marketing Strategy
3.00 Credits
Abilene Christian University
fall, spring. Comprehensive study of marketing strategies and tactics and how they may be implemented. A major project and cases, are used to illustrate the application of marketing concepts in a practical manner. Prerequisites: MKTG 340, 341, both with a grade of "C" or better.
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MKTG 499: Marketing Internship
3.00 Credits
Abilene Christian University
on demand. Field experience applying marketing knowledge and skills in a professional setting. Prerequisite: MKTG 340, with a grade of "C" or better; 2.75 or higher GPA in business courses; 2.5 or higher GPA overall; approval from director of Internships
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MPEI 210: Marching Band
1.00 Credits
Abilene Christian University
fall. This course number may used to substitute for 1 hour of EXSC activity credit for one semester. May not be repeated.
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MPEI 301: Music Performance Ensemble Instrumental
3.00 Credits
Abilene Christian University
, fall, spring. May be repeated. Same as MPEI 311. Participation fee.
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MPEI 311: Music Performance Ensemble Instrumental
1.00 Credits
Abilene Christian University
fall, spring. May be repeated. Same as MPEI 301. Concert and Marching Band-01; Brass Quintet-02; Jazz Ensemble-03; Jazz Combo-04; Saxophone Quartet-05; Orchestra (ACO)-06; Orchestra (Musical)-07; Percussion Ensemble-08; Trombone Quartet-09; Piano Ensemble-10; String Quartet-11; Woodwind Ensemble-12; Wind Ensemble-13; Early Music Ensemble Inst.-14.
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MPEV 201: Music Performance Ensemble Vocal
3.00 Credits
Abilene Christian University
, fall, spring. University Chorale. May be repeated. Participation fee. Same as MPEV 211.
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MPEV 211: Music Performance Ensemble Vocal
1.00 Credits
Abilene Christian University
fall, spring. University Chorale. May be repeated. Same as MPEV 201.
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