[PORTALNAME]
Toggle menu
Home
Search
Search
Search Transfer Schools
Search for Course Equivalencies
Search for Exam Equivalencies
Search for Transfer Articulation Agreements
Search for Programs
Search for Courses
PA Bureau of CTE SOAR Programs
Transfer Student Center
Transfer Student Center
Adult Learners
Community College Students
High School Students
Traditional University Students
International Students
Military Learners and Veterans
About
About
Institutional information
Transfer FAQ
Register
Login
Course Criteria
Add courses to your favorites to save, share, and find your best transfer school.
MKTG 330: Consumer Behavior
3.00 Credits
Lincoln Memorial University
Consumer needs, values and choices are explored. Consumer decision-making is modeled as a process involving media messages, memory and cognition, motivations and involvement. Influences on consumers' decision-making come from cultural, family, and lifestyle and other sources. These influences are studied for their impact on consumer's need recognition, information seeking, choice, post-purchase and disposition phases of consumers' experiences. Prerequisite: MKTG 300.
Share
MKTG 330 - Consumer Behavior
Favorite
Show comparable courses
MKTG 410: International Marketing
3.00 Credits
Lincoln Memorial University
Foundations in international market exploration are analyzed for business opportunity. International diversities are discussed and employed for international marketing planning. Prerequisite: MKTG 300. Spring
Share
MKTG 410 - International Marketing
Favorite
MKTG 420: Sales Management
3.00 Credits
Lincoln Memorial University
This course addresses personal selling and its relationship to sales management Other topics discussed are the planning and development of sales management processes for selling specific products. Prerequisite: MKTG 300. As needed
Share
MKTG 420 - Sales Management
Favorite
MKTG 430: Marketing Management
3.00 Credits
Lincoln Memorial University
This course deals with developing effective marketing plans emphasizing marketing opportunity analysis in the context of changing markets. Prerequisite: MKTG 300. Spring
Share
MKTG 430 - Marketing Management
Favorite
Show comparable courses
MKTG 440: Marketing Research
3.00 Credits
Lincoln Memorial University
This course deals with research as a decision making tool for solving marketing problems. The research process will include collection, analysis, interpretation, and dissemination providing the student with an opportunity to produce and to utilize marketing research as an effective means to organizational goals. Prerequisites: BUSN 270, 300; MKTG 300. As needed
Share
MKTG 440 - Marketing Research
Favorite
MKTG 450: Services Marketing
3.00 Credits
Lincoln Memorial University
This course emphasizes developing distinctive marketing strategies revolving around the marketing mix analysis for both profit and nonprofit service environments. Topics include framework for service marketing, tools for service markets, and service marketing quality. Prerequisite: MKTG 300. As needed
Share
MKTG 450 - Services Marketing
Favorite
MKTG 454: Event Marketing
3.00 Credits
Lincoln Memorial University
This course discusses the conception, planning, promotion and execution of special events such as weddings, business openings, conventions, sports tournaments. This course addresses the application of project management techniques, legal agreements and proposal-writing, press-releases and promotional message design for special events. The course also covers the issues of staffing, training and accounting controls required for such events. Pre-requisite: MKTG 300.
Share
MKTG 454 - Event Marketing
Favorite
MKTG 460: Retail and Electronic Marketing
3.00 Credits
Lincoln Memorial University
As a project-based course, retail and electronic marketing processes are examined and applied for structure, function, sales management, merchandising, capitalization of buying behavior, buying functions, pricing, and promotion strategies. Prerequisites: BUSN 300; MKTG 300. Fall
Share
MKTG 460 - Retail and Electronic Marketing
Favorite
MKTG 468: E-Commerce
3.00 Credits
Lincoln Memorial University
This course discusses the terminology of Internet commerce in all its various forms including Business-to-Business (B2B), Business-to-Consumer (B2C) and e-Government. The course addresses the technological, management, and marketing foundations to establish a business model, create a basic website and promote or extend a business website. An introductory course in programming is recommended prior to enrollment. Pre -requisites: MKTG 300 and MKTG 310.
Share
MKTG 468 - E-Commerce
Favorite
MKTG 470: Marketing Channels and Logistics
3.00 Credits
Lincoln Memorial University
Introduces supply-chain management and business distribution channels decisions and their impact on the logistics of goods and services transfer. Distribution channel evaluation and current trends in marketing distribution are discussed. Prerequisite: MKTG 300. Fall
Share
MKTG 470 - Marketing Channels and Logistics
Favorite
First
Previous
36
37
38
39
40
Next
Last
Results Per Page:
10
20
30
40
50
Search Again
To find college, community college and university courses by keyword, enter some or all of the following, then select the Search button.
College:
(Type the name of a College, University, Exam, or Corporation)
Course Subject:
(For example: Accounting, Psychology)
Course Prefix and Number:
(For example: ACCT 101, where Course Prefix is ACCT, and Course Number is 101)
Course Title:
(For example: Introduction To Accounting)
Course Description:
(For example: Sine waves, Hemingway, or Impressionism)
Distance:
Within
5 miles
10 miles
25 miles
50 miles
100 miles
200 miles
of
Zip Code
Please enter a valid 5 or 9-digit Zip Code.
(For example: Find all institutions within 5 miles of the selected Zip Code)
State/Region:
Alabama
Alaska
American Samoa
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Federated States of Micronesia
Florida
Georgia
Guam
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Marshall Islands
Maryland
Massachusetts
Michigan
Minnesota
Minor Outlying Islands
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Northern Mariana Islands
Ohio
Oklahoma
Oregon
Palau
Pennsylvania
Puerto Rico
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virgin Islands
Virginia
Washington
West Virginia
Wisconsin
Wyoming
American Samoa
Guam
Northern Marianas Islands
Puerto Rico
Virgin Islands