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MKT 9030: Marketing Strategy Seminar II
3.00 Credits
Clemson University
This seminar covers research issues and developments in firm marketing strategy literature, including recent research regarding theories of competition, resource advantage theory, value creation, market orientation and innovation, and strategic brand management. Preq: Consent of instructor.
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MKT 9500: Conceptualization in Marketing
3.00 Credits
Clemson University
Doctoral students in the Marketing Concentration of the Business Administration program complete an individual directed project that requires synthesis of the extant literature on a specific research topic, as well as the development of original concepts and research propositions. May be repeated for a maximum of six credits. Preq: Consent of Marketing Concentration program coordinator.
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MKT 9600: Empirical Invest of Rsrch Prop
3.00 Credits
Clemson University
Doctoral students in the Marketing Concentration of the Business Administration program complete an individual directed project involving the development and empirical testing of research propositions. May be repeated for a maximum of six credits. Preq: Consent of Marketing Concentration program coordinator.
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MKT 9600 - Empirical Invest of Rsrch Prop
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MKT 9800: Selected Topics in Marketing
3.00 Credits
Clemson University
Directed readings and research in the student's area(s) of interest. May be repeated for a maximum of six credits with approval. Preq: Consent of instructor.
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MKT 9800 - Selected Topics in Marketing
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MKT 9910: Doctoral Dissertation Research
1.00 Credits
Clemson University
Doctoral dissertation research. May be repeated an unlimited number of times. Preq: Consent of instructor.
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ML 1010: Leadership Fundamentals I
2.00 Credits
Clemson University
Study of leadership focused at the individual level. Students learn effective communicating skills, ethical decision making, small group management, and mental and physical conditioning. Skills are applied in a variety of challenging training events during laboratory, including rappelling, water survival, land navigation, and team athletics. Coreq: ML 1011.
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ML 1011: Leadership Fundamentals I Lab
0.00 Credits
Clemson University
Non-credit laboratory to accompany ML 1010. Coreq: ML 1010.
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ML 1020: Leadership Fundamentals II
2.00 Credits
Clemson University
Continued study of leadership focused at the individual and team levels. Topics include problem solving, critical thinking, leadership styles, and group cohesion. Leadership laboratory training includes small tactics and weapons firing. Coreq: ML 1021.
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ML 1021: Leadership Fundamentals II Lab
0.00 Credits
Clemson University
Non-credit laboratory to accompany ML 1020. Coreq: ML 1020.
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ML 2010: Leadership Development I
3.00 Credits
Clemson University
Study of leadership focused at the team level. Students develop leadership skills through public speaking, managing small groups, and mentoring first-year students. Skills are applied in a variety of challenging training events during leadership laboratory, including rappelling, water survival, land navigation, and team-building exercises. Coreq: ML 2011.
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