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Course Criteria
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4.00 Credits
Multidisciplinary practicum involving students from marketing, graphic design and other relevant majors. Three competing, multi-disciplinary student teams work for a semester on an actual client's current brandings and marketing communications challenge. Campaign solutions typically include primary research and market analysis, campaign strategy development and graphic design for advertising and other sales support materials. Incorporates contemporary technology and industry standard materials and research. Expertise and facilities of marketing, graphic design and other relevant majors are fully integrated within each team. Each campaign is formally presented to the client at the end of the semester. Prerequisite(s): MKT 435 or permission of instructor.
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3.00 Credits
Emphasis on molecular biology of the gene and the molecular basis of gene action. Prerequisite: organic or physical chemistry and ZOO 342 or equivalent.
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5.00 Credits
Focuses on the production of the required senior project, a major piece of scholarship that may report the results of original research, field or laboratory work; comment on the creation of original art, music, theater, performance, fiction, or other forms; or analyze the significance of a community involvement or social action accompanied in each case by a review of relevant literature and an original written text that places the work in pertinent contexts. Work with direction of a faculty adviser. Weekly workshops provide a forum in which to share with peers the process of writing, revision, and research, advanced bibliographic instruction, assistance in organizing the tasks of a major paper, peer editorial and rhetorical oversight, and practice in public presentation of results. Workshop culminates in a public conference where results of the year's work are presented. Prerequisite: senior standing and completion of preceding WCP requirements.
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3.00 Credits
Study of development and implementation of federal and state law and regulations and their effect on American mass media. Emphasis on regulatory process, judicial review, and political process as they affect the Federal Communications Commission and other government agencies. Prerequisite: major status or permission of instructor.
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2.00 Credits
Student teams, with varied academic backgrounds, conduct major open-ended research/design projects. Elements of the design process are considered as well as real-world constraints, such as economic and societal factors, marketability, ergonomics, safety, aesthetics, and ethics. 448: feasibility studies performed; 449: implementation, testing, and production of design. Non-majors can register for 3-4 credits; (448) 2 credits, (449) 1-2 credits. Prerequisite: senior standing in student's major. Cross-listed with ECE 448/449 and CSA 448/449.
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3.00 Credits
Individual projects proposed, researched, and executed. Enables students to learn how to define and limit a project, choose the best format for a particular communication goal, organize and schedule time, and set and meet interim goals. Participation in a gallery exhibit is a requirement of this course. Prerequisite: ART 451.
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4.00 Credits
Study of nervous, muscular, and circulatory systems in a diversity of organisms (vertebrates and invertebrates). Experience with experimental techniques used to study these systems. Prerequisite: ZOO 305 or 203 or 342, CHM 242 or 332, or permission of instructor. 3 Lec. 1 Lab. CAS-D/LAB.
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4.00 Credits
Multidisciplinary practicum involving students from marketing, graphic design and other relevant majors. Competing, multi-disciplinary student teams work for a semester on an actual client's current brandings and marketing communications challenge. Campaign solutions typically include primary research and market analysis, campaign strategy development and graphic design for advertising and other sales support materials. Incorporates contemporary technology and industry standard materials and research. Expertise and facilities of marketing, graphic design and other relevant majors are fully integrated within each team. Each campaign is formally presented to the client at the end of the semester.
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4.00 Credits
Study of physiological and behavioral adaptations of organisms. Topics include discussions of flying, diving, and swimming adaptations as well as consideration of specific environments such as deserts, caves, and estuaries. Prerequisite: ZOO 204, 305, or equivalent, and permission of instructor. 3 Lec. 1 Lab. CAS-D/LAB.
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3.00 Credits
Study of the role of chemical messengers and hormones from endocrine and neural origin, in control of physiological processes. Includes review and discussion of current techniques and methodologies in the literature. Prerequisite: ZOO 305 and CHM 241. CAS-D/LAB.
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