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Course Criteria
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3.00 Credits
3 credits This course presents a workshop-oriented approach to studying the individual's role in organizational life. Corporations frequently use the team approach to solve problems. This class focuses on group dynamics in relationship to leadership, motivation, and productivity. Prerequisites: BU215, MG219, and M145.
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3.00 Credits
3 credits The course centers upon utilizing and managing human resources by effective integration of personal goals and organizational goals. Topics include motivation, job attitudes, job performance, appraisal, recruitment, selection, training, and compensation, salary and fringe benefits. Prerequisites: BU215, M145, and MG219.
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3.00 Credits
3 credits This course presents the quantitative or management science approach to management. Topics which may be included are quality control, forecasting, inventory management, resource allocation, work design, scheduling, project management and control, and facility design and location. Current techniques and tools are examined and used. Prerequisites: BU215, M145 and MG219.
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3.00 Credits
3 credits This course investigates business management in the international arena. Emphasis is placed on how managers in multinational organizations address such issues as strategic analysis, organizational structure, global coordination and control, communications, inter-organizational cooperation, and human resource management. Prerequisites: BU285 and MG219.
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3.00 Credits
3 credits This final course in the entrepreneurship track of the management major is designed to develop students' expertise in small business entrepreneurship through a series of integrative case studies. Case topics will include strategic decision-making, financial decision-making, human resource management, and production and operations management. Prerequisite: MG315.
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3.00 Credits
1-3 credits The topics for these courses vary according to the needs and interests of management majors. Topics may include personal productivity, corporate infrastructure, and advanced topics in human resource management.
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3.00 Credits
1-17 credits
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3.00 Credits
3 credits The course provides a strategic business perspective of sport marketing. It includes the essentials of sport marketing including research, segmentation, product development, pricing, licensing, sponsorship, and communication channels such as advertising, sales promotion, and publicity. Prerequisite: MK217.
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3.00 Credits
3 credits The contributions of the social and behavioral sciences in understanding, evaluating, researching, and predicting the behavior of the consumer are presented. Application of consumer behavior theories and techniques to business and marketing situations are explored and discussed. Prerequisite: MK217.
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3.00 Credits
3 credits The selling component of this course involves learning selling concepts and the communications skills needed to apply them. Topics include prospecting, approaching the customer, determining customer wants and needs, making the sales presentation, overcoming objections, and closing the sale. The management component of the course involves the recruiting and hiring, training, determining sales territories, sales forecasting, compensation and motivation, and control over the sales force. Prerequisite: MK217.
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