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COMM 460: Public Relations Campaigns
3.00 Credits
University of Michigan-Ann Arbor
Focuses on strategies and tactics involved in planning and implementing a public relations campaign. Extends and refines skills acquired in earlier, prerequisite course work by incorporating management, production, and writing within a four-stage model for planning and action. This model provides a framework for role-playing, case study work, and projects done for evaluation by public relations professionals at local firms. The semester's portfolio of finished communications and "mock-ups" - including planning materials, news releases, brochures, newsletters, Internet communications, video and audio scripts - should demonstrate command of entry-level, professional abilities as a public relations campaign manager and producer. (YR). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Language,Culture&Communication Department Course Attributes: Upper Division
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COMM 460 - Public Relations Campaigns
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COMM 464: Contemporary Rhetorical Theory
3.00 Credits
University of Michigan-Ann Arbor
An examination of contemporary rhetorical theories through study of representative practitioners and related developments in linguistics, philosophy, psychology, communication, and composition and rhetoric. Students may not receive credit for both COMM 464 and COMM 564. 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Language,Culture&Communication Department Course Attributes: Upper Division
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COMM 464 - Contemporary Rhetorical Theory
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COMM 477: Prof Communication Ethics
3.00 Credits
University of Michigan-Ann Arbor
An examination of professional communication ethics in the organizational context, focusing on important issues, problems, and concepts. This course is designed to help students become conscious of the role of values in a wide range of professional communication situations; to locate organizational behavior in an ethical framework based on considered definitions, standards, perspectives, and criteria for evaluation and analysis; to consider individuals as well as organizations as moral agents in a changing and complex universe; and to analyze topical cases on emergent issues in communication ethics. Some sample topics: ethics in decision-making and conflict-resolution; privacy and confidentiality; sexual harassment; whistleblowing; the "engineering" of consent; corporate image and ethos; issues in documentation, record-keeping, and technology; "issues management" and corporate responsibility; groupthink; obedience and personal responsibility; employee socialization. Students cannot receive credit for both COMM 477 and COMM 577. (OC). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Internet/E-mail Language,Culture&Communication Department Course Attributes: Upper Division
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COMM 477 - Prof Communication Ethics
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COMM 481: Gender and Globalization
3.00 Credits
University of Michigan-Ann Arbor
Mass media, politics, and academia are full of references to globalization, and a future "world without borders." This interdisciplinary course considers the implication of globalization for women's lives, gender relations, and feminism. Topics covered include the global factory, cross-cultural consumption, human rights, global communications, economic restructuring, nationalism, and environmental challenges. Rather than survey international women's movements, this course explores how globalization reformulates identities and locations and the political possibilities they create. (AY). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Seminar Language,Culture&Communication Department Course Attributes: Upper Division
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COMM 481 - Gender and Globalization
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COMM 570: Adv Technical and Prof Comm
3.00 Credits
University of Michigan-Ann Arbor
Review and practice of advanced professional communication skills, especially audience analysis, assessment of organizational contexts and field-specific conventions, document design, varieties of formal and informal report writing, proposal writing, abstracting, editing, and documentation. Students will study specialized formats and communication issues specific to their professional needs, and will develop their abilities to present technical and complex information to a variety of audiences, both general and specialized, in a variety of professional contexts. Appropriate for graduate students in professional degree programs, such as engineering, management, public administration, and education. Undergraduates must have permission of instructor. 3.000 Credit hours 3.000 Other hours Levels: Graduate, Rackham, Undergraduate Schedule Types: Recitation Language,Culture&Communication Department
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COMM 570 - Adv Technical and Prof Comm
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COMP 095: Engl Second Language I
3.00 Credits
University of Michigan-Ann Arbor
An alternative to COMP 099. Specifically designed to address the needs of students for whom English is a second language and who are not yet proficient in English. Offers intensive practice in basic English grammar and rhetoric through the writing of short papers and the reading and discussion of appropriate texts. Focuses on the conventions of written English. (OC). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Language,Culture&Communication Department Course Attributes: Additive Credit, Remedial Course
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COMP 095 - Engl Second Language I
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COMP 099: Writing Techniques
3.00 Credits
University of Michigan-Ann Arbor
Course is designed to help the less-prepared student qualify for COMP 105 by providing a review of basic grammar and syntax and frequent practice in writing short papers to develop habits of unified, coherent, and correct composition. Student writing is complemented by the reading and analysis of short prose pieces selected to help students read for understanding and to learn more about writing through the study of professional authors. Must be taken by students who do not qualify for COMP 105. (F,W). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Internet/E-mail, Lecture Language,Culture&Communication Department Course Attributes: Additive Credit, Remedial Course
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COMP 099 - Writing Techniques
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COMP 105: Composition I
3.00 Credits
University of Michigan-Ann Arbor
Intensive study of college-level expository writing techniques through analysis of assigned texts and regular writing practice. Assignments include: 7-10 papers; period exams and quizzes; comprehensive final exam. Passing the COMP 105 final exam is a requirement for continuing on to COMP 106. (F,W). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Internet/E-mail, Lecture Language,Culture&Communication Department Course Attributes: Lower Division
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COMP 105 - Composition I
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COMP 106: Composition II
3.00 Credits
University of Michigan-Ann Arbor
Further practice and study in writing, emphasizing argumentation, critical analysis, and the research techniques attendant to undergraduate research. Assignments include at least five solid papers, graduated in length, complexity, and research expectations, and culminating in an extended research paper. (F,W). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture, Internet/E-mail, Lecture Language,Culture&Communication Department Course Attributes: Lower Division
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COMP 106 - Composition II
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COMP 110: Honors Writing & Rhetoric I
3.00 Credits
University of Michigan-Ann Arbor
Honors Program introductory composition course. Fulfills the Composition I requirement for students in the Honors Program. Course focuses on college-level expository writing techniques through seminar-type analysis of texts read in the Honors Program and through individualized and group writing workshops. Assignments include at least five finished papers incorporating revision. Honors students, like other students in first-semester composition, must pass the standard exit exam for COMP 105 to continue on to COMP 220 (or COMP 106). (F). 3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Seminar Language,Culture&Communication Department Course Attributes: Honors Program, Lower Division
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COMP 110 - Honors Writing & Rhetoric I
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