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JRN 315: Editing??
3.00 Credits
Central Michigan University
Copy editing, headline writing and design and layout. Prerequisites: JRN 202, JRN 302.
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JRN 315 - Editing??
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JRN 320: Photo Editing??
3.00 Credits
Central Michigan University
Use and preparation of photographs for the print media. Prerequisite: JRN 220.
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JRN 320 - Photo Editing??
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JRN 340: Introduction to Online Journalism??
3.00 Credits
Central Michigan University
Survey of current theories and issues of new media environment, and introduction of online story reports production using current web development software. Prerequisites: JRN 102.
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JRN 340 - Introduction to Online Journalism??
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JRN 350: Public Relations Principles and Practices??
3.00 Credits
Central Michigan University
Concepts and theories of public relations as a management function as practiced by corporations, non-profits and other organizations. Role of the practitioner stressed. This course is approved for offering in a distance learning format.
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JRN 350 - Public Relations Principles and Practices??
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JRN 360: Advertising Principles??
3.00 Credits
Central Michigan University
Organization of today's advertising industry; role of advertising in promotion; examination of types of advertising and media vehicles.
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JRN 360 - Advertising Principles??
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JRN 365: Advertising Media??
3.00 Credits
Central Michigan University
Evaluation of media in relationship to marketing objectives. Selection of media space/time and decision-making in development of media schedules. Prerequisite: JRN 360.
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JRN 372: International and Cross-cultural Mass Communication??
3.00 Credits
Central Michigan University
Analysis of indigenous and international media systems and their relationship to social, economic and political institutions. (University Program Group IV-A).
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JRN 372 - International and Cross-cultural Mass Communication??
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JRN 397: Special Studies??1
6.00 Credits
Central Michigan University
Appropriate title to be listed when offered.
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JRN 397 - Special Studies??1
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JRN 404: Law of Mass Communication??
3.00 Credits
Central Michigan University
Principles and case studies. Prerequisites: JRN 101; junior standing.
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JRN 404 - Law of Mass Communication??
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JRN 409: Independent Study??1
3.00 Credits
Central Michigan University
Individual study under faculty direction. Prerequisite: senior standing.
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JRN 409 - Independent Study??1
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