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  • BU 2412: Human Resource Management

    3.00 Credits
    Landmark College

    Lecture EN1015, EN1021, FY1001, FY1011 This course provides an overview of the basic functions of human resource management and examines the strategic questions that must be considered when managing diverse groups of people in today's workplace. Topics include manpower planning, recruitment and selection, job analysis and design, performance management and appraisal, training and development, compensation and rewards. Additionally, Equal Employment Opportunity (EEO) and the HRM legal environment will be discussed.
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  • BU 2413: Organizational Behavior

    3.00 Credits
    Landmark College

    Lecture BU2411, SS1011, SS1211, SS Core Trans The course examines human behavior in organizational settings. The major elements of managerial and supervisory functions in business organizations and the dynamics of human behavior in organizational settings are examined. Topics include motivation, leadership, job and organizational design, creative communication, problem solving, and conflict resolution. Contemporary issues (cultural diversity, globalization, etc.) are also discussed.
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  • BU 2511: Introduction to Marketing

    3.00 Credits
    Landmark College

    Lecture EN1021, EN1015, FY1011, FY1001 This course introduces students to basic marketing theory (product, price, place and promotion) and how marketing relates to business activities (manufacturing, wholesale, retail, services). Key marketing concepts (consumer decision-making processes, product development, market analysis and segmentation, etc) are presented and discussed. The course also examines how social factors, demographic trends, increasing multiculturalism, and changes in the political and legal environment affect marketing. Students will also examine how individual behaviors are influenced by principles of learning, motivation, personality, perception, and group influence. The impact of electronic marketing is also examined.
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  • BU 2991: Business Seminar

    3.00 Credits
    Landmark College

    Lecture The Business Seminar introduces students to the principles and problems of establishing and operating a business. Topics covered include state and federal regulations and resources, management skills and techniques, marketing strategies, financial management, location and facilities planning and employee relations. Business leaders are invited to Landmark College to discuss their experiences on these and other topics. Business students will develop and present a business proposal that describes the business, and addresses Marketing, Financial, Human Resource, and management activities. Prerequisite: Business students in their final semester.
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  • CO 0111: Language and Communication

    0.00 Credits
    Landmark College

    Lecture The primary focus of this course is to create a language rich environment in which students derive meaning from language and generate language in an academic setting. By practicing oral language and communication skills, students will learn to be more effective in expressing their own ideas and responding to the ideas of others during classroom discourse. This course is also built on the premise that developing oral language improves reading and writing skills. Narrative and descriptive language are emphasized in readings, discussions and other forms of communication. Vocabulary development and technology skills will also be practiced.
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  • CO 0911: Foundations of Communication

    0.00 Credits
    Landmark College

    Lecture The goal of this class is to help students become more aware of their oral language and listening skills so that they are better able to communicate their thoughts and respond to others in an academic setting. By participating in discussions and preparing for and delivering presentations, students learn to participate effectively in various forms of classroom discourse. Students also develop their academic communication skills by using email, communicating about academic needs, and assessing personal communication styles and abilities.
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  • CO 0941: Readings and Discussions

    0.00 Credits
    Landmark College

    Lecture The Readings and Discussions course is designed to help students develop and refine their oral language skills for the discussion-based classroom. Students participate in structured discussions on selected readings. Essay writing, vocabulary development, listening skills and clear, concise speech are emphasized throughout the course. Students are asked to provide constructive suggestions for enhancing discussions.
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  • CO 1011: Introduction to Communication

    3.00 Credits
    Landmark College

    Lecture This survey course introduces students to the field of communication and enables them to increase their effectiveness and precision as public speakers and members of seminars and groups. Students explore how their perceptions influence the manner in which they communicate and how to use a wide variety of listening skills. They become aware of how verbal and nonverbal language can alter, detract from or enhance messages. Students also employ a variety of language strategies that promote inclusion, honesty, conflict resolution and support from within a group.
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  • CO 1021: Intro to Interpersonal Communication

    3.00 Credits
    Landmark College

    Lecture By learning the practical and theoretical aspects of interpersonal communication in both dyadic and group settings, students in this course will learn how to better manage meaningful family, social, and workplace relationships. Students will explore the role of self-awareness, perception, listening, nonverbal communication, gender/cultural difference, and ethics in creating more effective conversations and with managing conflicts. Current research and theory will be reviewed and interpersonal communication skills will be practiced through various experiential formats, such as role-playing, observations and in-depth analysis of everyday interpersonal exchanges. In addition, this course serves as an introduction to the field of communication.
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  • CO 1030: Leadership Skills

    1.00 Credits
    Landmark College

    Lecture This one credit course teaches students the skills they need to act as leaders in formal group settings. While open to all students, this course is especially relevant for students involved in campus organizations such as Student Government, Campus Activity Board and Outdoor Leadership Board. Techniques for setting agendas, team building, running meetings, and resolving conflicts will be covered. Emphasis will be upon role-play, practice and practical application of these skills in "real life."
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