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Course Criteria
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3.00 Credits
Advanced level course in marketing. Strategic interrelationships, development of analytical techniques and abilities and decision making in marketing. P: Bus Adm 322. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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3.00 Credits
Provides students with an opportunity to apply their knowledge of marketing research in hands-on fashion. Students will be doing comprehensive marketing research projects on behalf of area businesses. P: Bus Adm 424. Periodicity: Offered spring only 3 units min / 3 units max, Field Experience
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3.00 Credits
Theories of buyer behavior, including ultimate and industrial customers, and their implications for marketing management. P: Bus Adm 322. Periodicity: Offered every fall and spring Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Lecture
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3.00 Credits
Fundamental concepts, theories, and techniques relating to investing; securities markets, investment vehicles and environments, economic, industry and security analyses, portfolio construction and management; active and passive investment strategies; global investment perspectives and their impacts on investors; blend of facts and theories relating to traditional and modern portfolio approaches; ethics in investment decisions; applied computer-assisted investment decisions. P: Bus Adm 343 and Bus Adm 215 or Comm Sci 205 or Math 260. Periodicity: Offered every fall and spring Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Lecture
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3.00 Credits
Conceptual framework and applications of financial management decisions of multinational firms in a global setting; survey of the international financial environment; determinants of international portfolio and direct investment capital flows; assessment and management of impacts of foreign exchange and hedging strategies; impacts of international factors on capital budgeting and financial structure decisions; multinational money and capital markets; taxation of international business. P: Bus Adm 343; REC: Bus Adm 442. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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3.00 Credits
Short-term and long-term financial decisions under risk and uncertainty; financial analysis planning and control; in-depth coverage of theories and applications of capital structure, cost of capital, dividend policies; working capital management; long-term financing decisions; valuation of mergers and acquisitions; international capital budgeting. P: Bus Adm 343; REC: Bus Adm 442 and 347. Periodicity: Offered every fall and spring 3 units min / 3 units max, Lecture
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3.00 Credits
In-depth coverage of theories and applications of portfolio construction, analysis, and management of investment portfolios under the context of efficient and inefficient market hypotheses; computer models for portfolio construction and management; fundamental techniques in selection, analysis and management of stocks and bonds; reducing investment risk inherent in asset selection and management through the use of financial derivatives; techniques for measuring investment performance; global investment decisions. P: Bus Adm 442. Periodicity: Offered fall only 3 units min / 3 units max, Lecture
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3.00 Credits
Commercial banking theories and practices from a financial management perspective; operations, administration, overall asset-liability management of commercial banks, including bank services, credit and loan pricing and analysis, investment portfolio problems, profitability, cost control, and capital budgeting and analysis; implications of deregulation or re-regulation on the financial industry. P: Bus Adm 347; REC: Bus Adm 442. Periodicity: Offered fall only 3 units min / 3 units max, Lecture
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3.00 Credits
Use of computer technology in management decision-making using Microsoft Excel. Review and application of managerial decision-making models. P: Bus Adm 215 or Math 260 or Comm Sci 205; and Bus Adm 350. Periodicity: Offered every fall and spring 3 units min / 3 units max, Lecture
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3.00 Credits
This seminar focuses on the primary functions of Human Resource Development--training and development, career development, and organizational development. Activities and processes to assist an organization in becoming a learning organization are addressed. P: Bus Adm 362. Periodicity: Offered spring only Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Lecture
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