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Course Criteria
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4.00 Credits
Fall. Credits: 4. Explores the application of management models to international business decisions in the areas of work design, organizational structure, strategic planning and human resource/personnel management. The focus is on the usefulness of contemporary models across diverse cultural settings as indicated by recent empirical research. Prerequisites: Business 361.
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4.00 Credits
Fall, Spring. Credits: 4. Content of course varies with instructor. The course may be repeated as long as topics covered are different. Prerequisites: Vary with course; permission of instructor.
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4.00 Credits
Fall. Credits: 4. An introduction to the functions of personnel/human resource management. Topics covered include human resource planning, training and development, wage and salary administration, selection instrument validation, employee performance evaluation, and employee relations. Special attention is given to the use of information systems for managing personnel functions. A computer/library project that focuses on the relationship between work attitudes and work behavior is required. Prerequisites: Business 361 and Economics 290 (or Psychology 211).
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4.00 Credits
Credits: 4 Focus is on the management of the marketing process in order to develop effective strategies to create consumer value and on the components of market and environmental analysis: customer and competitor, industry, government, and the business itself. Through the use of case studies and computer application, attention is given to the development of an analytical structure for determining acceptable marketing strategies and their financial value. (Course not offered in 2008-2009; see Business 485.) Prerequisites: Economics 290 and Business 243 and 371.
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4.00 Credits
Spring. Credits: 4. An introduction to the global marketing environment, with an examination of how international business variables affect the marketing process. Objectives include understanding the differences between domestic and international marketing, providing a framework for analyzing major risks and opportunities in foreign markets, and developing techniques for preparing and implementing strategic marketing plans through the use of case studies. Prerequisites: Business 371.
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2.00 Credits
Spring. Credits: 2 Building upon concepts of marketing strategy, the course provides a background in cultural, social, political and legal forces affecting international marketing strategy. Global marketing opportunities are examined for both consumer and business market, and various global market entry strategies as well as marketing program decisions are examined. Prerequisites: Business 371 and acceptance into the summer study abroad program for Business 483.
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4.00 Credits
Fall. Credits: 4. Senior Seminar offers students the opportunity to integrate and extend their understanding of the various areas of International Studies and Economics. The course will be taught through a collaboration of one instructor from the International Studies Department and one Economics instructor. The student will participate in the International Studies Senior Tutorial and meet with the Economics instructor in order to prepare a Senior Paper on a topic of the student's choice and both faculty members? ?approval. Students will present their completed research in the Senior Seminar in Economics in the following semester. The course is open to Economics and International Studies Interdisciplinary majors only.Prerequisites or Corequisites: Economics 420 and senior standing.
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4.00 Credits
Maymester. Credits: 4. Degree Requirements: F11. Course is a combination of lectures, case analyses, and site visits. Lectures on international business including strategy, finance, marketing and management within the context of the European Union will form the basis for written case analyses and oral presentations. Following case completion, students will visit business sites for discussion of the businesses' strategies and performances with firm officials. Students enrolled in this course will be required to complete detailed and sophisticated case analyses drawing upon prerequisite course work as well as course lectures. The course is offered in Antwerp, Belgium. Cases and site visits will vary from year to year. Prerequisites: One of the following: Business 351, 361, 371; or Business 455 and 474; and admission into the summer study abroad program for Business 483.
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8.00 Credits
Fall, Spring. Credits: 8. The purpose of the course is to gain insight into how financial and strategic decisions are interrelated and how careful analyses should lead to maximizing shareholders' wealth and creating sustainable competitive advantages. Cases are used to move beyond mere description and analysis, and toward normative thinking and decision-making, as well as growth in judgment. There will be a consistent focus on valuation modeling and economic analysis as a foundation for corporate financial decision-making. Students will acquire proficiency in analytical techniques to make financial and strategic decisions and will develop skills of working together in groups to attain a common goal. There will also be an emphasis on writing in a logical and persuasive manner and on presenting recommendations orally along with PowerPoint slides created by the students. Will be offered for seniors in Fall 2008 and juniors in Spring 2009. Business 485 (8 credits) will fulfill both Business 452 and 472, wherever they are listed as requirements for a major. Prerequisites: Business 351 and 371.
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4.00 Credits
Spring. Credits: 4. Senior Seminar offers students the opportunity to integrate and extend their understanding of the various areas of economic theory and policy studied as an Economic Major. The focus of the seminar is development of the ability to critically appraise analytical models' appropriateness and usefulness. Students will discuss, present and defend economic policy and research. Prerequisites: Economics 290, 307 and 420 or permission of the instructor; senior status.
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