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  • GDES 312: Typography II

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Prerequisite: GDES 211. Corequisite: GDES 310. An intermediate exploration of typography as an expressive and functional communication vehicle. Emphasis is placed on defining effective design criteria to meet the reader's needs, the communicator's intent and the designer's formal sensibilities. Formerly CARD 312.
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  • GDES 315: Time-based Media

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Required of the Communication Arts and Design students at the VCU School of the Arts in Qatar. A fundamentals course that introduces the element of time as a design component and surveys the potential applications for motion in visual communication. The intent is to establish a working knowledge of software relevant motion graphics and interactive design. This course establishes the foundation principles for both vector and raster timebased software. Formerly CARD 315.
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  • GDES 330: The Business of Design

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 3 lecture hours. 3 credits. This course introduces basic global economics and general design business concepts such as the free enterprise system, legal forms of business and financial considerations. It also surveys business and management practices such as planning, decision making, communication, global ethics, marketing, human resources, finance and entrepreneurial skills needed to open a design business. Formerly IDES 330/CARD 330/FASH 330.
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  • GDES 341: Art Direction I

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Prerequisite: GDES 211 and 228. An introduction to the integrated activities of strategy, conceptual development and design. Formerly CARD 341.
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  • GDES 345: Print I

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. An introduction to the design process and applied realizations of print-based materials and outcomes. Addresses the form and communication of the printed page from the tradition of print to the organizational principles outside that tradition. Objectives accomplished through lectures, demonstrations and problem solving. Formerly CARD 345.
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  • GDES 346: Sequential I

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Studio course that introduces the conceptual and technical issues involved in the design and production of sequential documents and time-based compositions. Addresses the possibilities and limitations of the integration of word, image, video and sound as they relate to problem solving in visual communication. Formerly CARD 346.
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  • GDES 347: Interaction I

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. An introduction to the conceptual and technical issues involved in the design and production of interactive documents and environments. Addresses the possibilities and limitations of computer-generated images, sound and digital video as they relate to problem solving in visual communication. Formerly CARD 347.
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  • GDES 356: Studio Management

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 3 lecture hours. 3 credits. A study of business and management factors that relate to creative design. Topics include marketing, structure and organization; financial factors; ethical and legal aspects; and management of design, illustration and photography studios. Formerly CARD 356.
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  • GDES 365: Print II

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Prerequisite: GDES 345. An advanced studio course devoted to the study of systematic and methodological approaches to the design process and applied realization of print-based materials and outcomes. Emphasizes rigorous objective and experimental research methods in approaches to various professional situations. Objectives accomplished through lectures, demonstrations and team-based approaches to problem solving. Formerly CARD 365.
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  • GDES 366: Sequential II

    3.00 Credits
    Virginia Commonwealth University

    Semester course; 2 lecture and 3 studio hours. 3 credits. Prerequisite: GDES 346. A studio course devoted to the design and production of advanced projects in sequential design, with focus on research, problem definition and team-based approaches to problem solving. Formerly CARD 366.
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