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MKT 4333: Marketing Research
3.00 Credits
Northeastern State University
3 Hours. An examination of the systematic research to marketing management decision marking. Identifying problems, determining information needs, designing research, collecting data, analyzing, interpreting and reporting research findings. Cases on international and ethical questions are included. Prerequisite: MKT 3213, BADM 3933 and junior standing or above.
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MKT 4343: International Marketing
3.00 Credits
Northeastern State University
3 Hours. Strategic implications of marketing in different countries and marketing management concepts necessary to accommodate changing market structure, strategic international alliances, ethics and social responsibility relative to global markets. Prerequisite: MKT 3213.
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MKT 4353: Marketing Logistics
3.00 Credits
Northeastern State University
3 Hours. Planning, implementing, and controlling marketing systems for the flow of materials and final goods from points of origin to points of use to meet customer requirements at a profit. Involves coordinating the activities of suppliers, purchasing agents, manufacturers, marketers, channel, members, and customers in domestic and international markets. Prerequisite: MKT 3213 and BADM 3933.
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MKT 4543: Marketing Management
3.00 Credits
Northeastern State University
3 Hours. A case-oriented course involving the development and application of marketing strategy. Ethics and global strategies are covered. Prerequisite: Senior standing and a minimum of 9 hours of marketing. Capstone course in the marketing program.
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MKT 4663: Retail Marketing Strategy
3.00 Credits
Northeastern State University
3 Hours. Students explore current issues, analyze retailing case studies, and make presentations. Focus is placed on key concepts for success in the competitive international market place with special emphasis on service quality and leadership. Guest lecturers, tour(s) of major retailer(s) and market centers will facilitate an insider's view of the challenge and opportunities in the dynamic world of retailing. Prerequisite: MKT 3213 and 3663.
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MKT 4673: Fashion Accessories
3.00 Credits
Northeastern State University
3 Hours. An in-depth study of the accessories industry from the manufacturing level to consumer use. Includes furs, leather, jewelry, millinery, shoes, hosiery, and other fashion items. Field trips, mini-assignments, and accessory displays are included.
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MKT 4950: Marketing Internship
6.00 Credits
Northeastern State University
3 or 6 Hours. Work in an approved business position related to marketing. Prerequisite: Junior standing or above and approval of department chair. Maximum of 3 hours can apply as a Marketing or Business elective. Consists of applying knowledge which has been gained while working toward a degree.
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MUS 1001: Piano Class for Non-Music Majors
1.00 Credits
Northeastern State University
1 Hours. A beginning piano course designed to introduce the student with no previous musical training to basic musicianship principles such as reading, rhythm, and harmony. The understanding of these principles will occur through the study of beginning piano repertoire as well as activities in harmonization and elementary improvisation/composition.
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MUS 1011: Piano Class I
1.00 Credits
Northeastern State University
1 Hours. Introduction to piano playing for music majors and minors with no previous formal training in piano. This is the first step toward completion of the piano proficiency requirement.
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MUS 1031: Voice Class
1.00 Credits
Northeastern State University
1 Hours. Introduction to singing for students with no previous formal training in voice.
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