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BU 355: Compensation and Benefits
3.00 Credits
Notre Dame College - Closed
3 cr. A study of the principles and procedures for the determination of compensation levels, benchmark positions, wage structures and methods of payment. The course will also examine fringe benefits, their cost evaluation and the impact that benefits have on employee satisfaction and retention. Prerequisites: BU 156, BU 341.
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BU 360: Corporate Finance
3.00 Credits
Notre Dame College - Closed
3 cr. Study of how business corporations can plan for, acquire, and make maximum utilization of funds available to them. Extensive review of time value of money calculations and concepts. Investigate effects of taxes on types of business ownership, analysis of financial ratios, capital budgeting, rates of return, and risk analysis. Prerequisites: BU 155, EC 201-202, MA 220 or MA 221.
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BU 370: Investments
3.00 Credits
Notre Dame College - Closed
3 cr. Study of common and preferred stocks, corporate bonds, government bonds, and other financial investments. Techniques in determining investment objectives and strategies analyzing investment opportunities, and initial development of an investment portfolio are presented. Prerequisite: BU 360.
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BU 375: Marketing Research
3.00 Credits
Notre Dame College - Closed
3 cr. Fundamentals of collection, analysis, interpretation, presentation, and application of data for the solution of marketing problems. Survey research and experimental design with emphasis on problem definition, research design, primary and secondary data collection, sampling, statistical analysis, and decision making are presented. Prerequisites: BU 230, EC/MA 221.
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BU 375 - Marketing Research
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BU 380: Sales Management
3.00 Credits
Notre Dame College - Closed
3 cr. Covers the role of the sales manager in sales training programs, motivating, compensating, and supervising the sales force, and various aspects of sales planning. Prerequisite: BU 230.
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BU 380 - Sales Management
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BU 385: Marketing Management
3.00 Credits
Notre Dame College - Closed
3 cr. Emphasizes the decision-making role of the marketing manager in analyzing market opportunities, selecting target markets, and planning, implementing, and controlling marketing programs (product, price, distribution, and promotion decisions) to reach those markets. Prerequisites: BU 230, EC/MA 221.
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BU 385 - Marketing Management
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BU 388: Business Ethics
3.00 Credits
Notre Dame College - Closed
3 cr. Provides a framework for integrating ethics into decision-making in the context of a business/professional environment that is complex, dynamic and increasingly global in scope. Will focus on actual case problems and companies that have developed ethically sound policies in a number of areas, for example, community service, environmental responsibility, work-family programs, labor practices, conflict of interest, falsification of information, Internet privacy, legal compliance, etc. Prerequisite: junior of senior status.
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BU 390: Advertising
3.00 Credits
Notre Dame College - Closed
3 cr. Examines the place of advertising in the marketing of goods and services, the planning of effective advertising, the use of media in advertising, and the management of advertising.
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BU 391-394: Selected Topics
1.00 - 3.00 Credits
Notre Dame College - Closed
1-3 cr. Advanced topics in business. Specific credit hours and topics to be arranged with department approval.
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BU 391-394 - Selected Topics
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BU 395: Cooperative Education
1.00 - 3.00 Credits
Notre Dame College - Closed
1-3 cr. A work experience designed to integrate course objectives with a practical experience in an off-campus work environment. Prerequisites: Permission of advisor and junior standing.
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BU 395 - Cooperative Education
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