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Course Criteria
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3.00 Credits
3 semester credits (Lec. 3; Fall and Spring) A study of the basic management and organizational principles within business entities. Direct application of management theory is examined with consideration of the functional aspects of decision making, planning, application of ethics, implementation of change and corporate culture. Course will examine and evaluate organizational change with particular interest in individuals, groups and team processes as applied in the domestic business operations and international business.
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3.00 Credits
3 semester credits (Lec. 3; Spring) An analysis and description of present-day personnel practices; stresses labor supply sources, equal employment opportunity, employee selection processes, management and employee training, collective bargaining, grievances, job description and job evaluation analysis, and judging effectiveness of the labor force in the public and private sector. Prerequisite: BUS 300.
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3.00 Credits
3 semester credits (Lec. 3; Fall and Spring) Study and analysis of the elements of marketing and marketing strategy, stressing product-development, policies, pricing strategies, promotion, distribution strategies, and market and institution structures and middlemen according to the functions they perform and other marketing information systems.
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3.00 Credits
3 semester credits (lec. 3; Summer 2008) Basic perspectives of consumer behavior; interdisciplinary approach using the fi elds of economics, psychology, sociology, and anthropology as they relate to marketing; emphasizes the fundamental process of motivation, perception and learning, as well as analysis of individual and group behaviors and infl uences in marketing. Prerequisite: BUS 335.
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3.00 Credits
3 semester credits (Lec. 3; Spring) This course is a marketing applications course that adds depth to student understanding of marketing concepts. The course uses the case study approach, a comprehensive marketing project, and a marketing simulation that requires the application of concepts learned in the Principles of Marketing class. Case studies that apply directly to the four P's of Marketing (Product, Price, Place, Promotion) will be used to emphasize pertinent concepts and procedures used in the marketing of products and services. The project and the simulation require the synthesis of all marketing knowledge to application situations. Prerequisite: BUS 335.
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3.00 Credits
3 semester credits (Lec 3; Fall) This course teaches broad analytical skills to future managers to help them make fi nancial decisions. The student learns basic skills like break-even analysis, budgeting, time-value of money, risk and fi nancial statement analysis. They will apply those concepts to more sophisticated problems like capital budgeting projects, working capital management, and choosing sources of capital. Prerequisites: ACCT 261 and ACCT 262.
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3.00 Credits
3 semester credits (Lec. 3; Summer) This course is devoted to the study of various types of investments including stocks, bonds, real estate, insurance, IRAs, commodities, collectibles, and limited partnerships. The course will also examine tax implications of investments, investment analysis, and investment strategies. Prerequisites: Junior standing or consent of instructor, and BUS 350.
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3.00 Credits
3 semester credits (Lec. 3; Summer) This course will teach students the essential skills they need to make effective contributions to projects in which they are involved. Thinking critically about project management principles and applying them within the context of the real world is stressed. Project management software programs will be evaluated and utilized by students.
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3.00 Credits
3 semester credits (Lec. 3; Spring) Management processes applied to design and operation of a production or service system. This course includes various methods of forecasting sales, linear programming, inventory and material management, physical facilities design, critical path and PERT scheduling, and quality control. Prerequisite: BUS 250.
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3.00 Credits
3 semester credits (Lec. 3; Fall) An analysis of the technical, social, and environmental forces which infl uence business activities and decision-making. The impact of business decisions on society and the infl uence and impact of society on business, social responsibility, business and society in the role of business decision making are discussed. The role of personal and organizational values and beliefs on business ethics.
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